Term
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Definition
In terms of desktop publishing, printing takes two primary forms: desktop printing and
commercial printing. |
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Term
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Definition
In commercial printing, a printing service prints a file using one of a variety of methods, often
involving a printing press and printing plates. The printing method to be used affects how the
digital file must be prepared. Commercial printing methods usually require very specific file
preparation or prepress tasks. |
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Term
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Definition
Johannes Gutenberg is credited with the invention of the printing press that revolutionized the
dissemination of information and the mass production of books, starting with Gutenberg’s printing
of the Bible. |
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Definition
There are many ways to get it printed and ideally you will have decided
on a printing method prior to starting the design project. |
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Term
| Digital/Desktop Printing: Inkjet Printing |
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Definition
Currently, inkjet printing is the primary printer technology for home,
home offices, and many small businesses. |
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Definition
| Static electricity is the principle behind laser printers. |
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Definition
A commercial printer is a printing company that prints a file using one of a variety of
methods, often involving a printing press. |
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| A service bureau provides prepress services that may be beyond the scope of the designer. |
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Term
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Definition
Offset lithography is the most commonly used commercial printing process for the bulk of desktop
publishing on paper. Offset lithography is used on both sheet-fed and web offset presses, the
types of printing most people think of when talking about commercial printing. |
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| How does Offset Printing differ from Desktop Printing? |
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Definition
Answer: The three primary differences in offset printing and desktop printing (such as
inkjet and laser) are the colors of ink and the way the ink is placed on the paper as well
as the type of machinery used to accomplish the task. |
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Term
| Web and Sheet-fed Printing Presses |
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Definition
| In brief, a web press prints on continuous rolls of paper. |
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Definition
the sheet-fed press prints on individual sheets of paper, as opposed
to continuous rolls of paper used on web presses. |
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| Other Commercial Printing Processes: |
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Definition
Engraving is a type intaglio printing, a printmaking process used to print U.S. paper
currency. Although not widely used today by desktop publishers, the art of engraving is not
lost and can often be found in fine letterhead |
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Definition
Thermography is often used in place of the more expensive engraving process to produce
wedding invitations, business cards, and letterhead with raised printing. |
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Definition
It is best to simply state your requirements and let the printing company bracket those
quantities with three quotes so you can then see what is in your best interest economically. |
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Term
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Definition
Most printing companies, including ours, will return a quote with
the requirements for submitting files, including applications they accept. Most today prefer to
receive a PDF file for printing. |
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Term
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Definition
Once you submit your files, depending on whether your choice is gang or custom run you will either
get a PDF soft proof or a hard copy ink jet proof. If you have a multi-page document than you can
also expect to receive a low resolution bound proof, which becomes your bindery proof, while the
ink jet proof is meant to represent color, registration and accuracy. You will be expected to sign and
return the proof before any further work or even scheduling can begin. |
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Term
| The Printing Press and Pricing |
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Definition
If pricing is your most important goal, then the correct printing press size and type of printing press
becomes important for you. |
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Definition
Even slight changes in paper
or ink can significantly alter the quote. |
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| How to Write a Printer Spec Sheet |
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Definition
| If you leave the details to the last moment you may be in for a rude surprise. |
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Term
| What is the Best Graphic Design Software? |
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Definition
These are also the primary page layout programs
considered to be graphic design software. Additionally, Adobe Photoshop and Adobe Illustrator are
frequently used graphics software programs used for professional graphic design work. |
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Term
| Choose Graphic Design Software Based on Task |
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Definition
| There is no single best graphic design software program |
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Term
| File Preparation for Offset Printing |
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Definition
In choosing desktop publishing software one of the key considerations is determining how you will
print your material. |
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Term
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Definition
if your intent is to have your work commercially printed,
word processing file formats are generally not suitable |
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Term
| Page Layout (aka Desktop Publishing Software) |
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Definition
These are the programs most closely associated with doing desktop publishing. This kind of software
for desktop publishing allows for the integration of text and images on the page, easy manipulation
of page elements, creation of artistic layouts and multi-page publications such |
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Definition
To allow for deviations in cutting the paper to finished size an element that bleeds off the page is
typically extended about 1/8" beyond the trim lines. |
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Term
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Definition
The final size of a printed page after excess edges have been cut off is the trim size. Crop marks
indicating where to cut are printed at the edges of the paper that are then trimmed after printing.
Trim size is not the same as cut siz |
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Term
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Definition
| Two common cut sizes are 8.5" x 11" (letter size) or A4 and 11" x 17" (tabloid) or A3. |
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| Examples and Design Tips for Margins |
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Definition
White space is important in design.This space full of nothing
is an important element of the overall page layout. |
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Term
| Choosing paper grades for desktop publishing |
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Definition
Always discuss your paper needs with your paper supplier and your printer
as early in the project as possible. |
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Term
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Definition
Especially suitable to electronic printing and use in office machines including
copiers and desktop printers, bond paper is a strong, durable paper. Bond paper has a basic size
of 17 inches by 22 inches and a basis weight of 13 to 25 lbs. It is characterized by erasability, good
absorption and rigidity.
Bond paper sold in office supply stores typically comes in letter size reams of 500 sheets.Examples: Bond paper is typically used in copiers and for letterheads, stationery, business
forms, and a variety of documents produced with inkjet and laser printers. |
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Term
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Definition
A general term to describe a type of paper suitable for printing, (except newsprint and
bristol), especially offset printing, book paper can have many different finishes and may be
coated or uncoated. Premium book paper is also called Bible grade.
More opaque than bond paper and good for 2-sided printing, book paper |
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Term
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Definition
A heavyweight, stiff paper with a caliper of .006" or higher, bristol paper may
be made by layering or laminating papers together to the desired thickness. The basic size
is 22.5" x 28.5".Examples: Bristol paper is used for paperback book covers, catalog covers, file folders, tags,
and tickets |
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Term
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Definition
A heavy, stiff paper with a basic size of 20" x 26", cover paper may have matching book
paper with the same colors and finishes.
Also Known As: Card Stock
Examples: Cover paper is used for book covers, file folders, presentation folders, greeting
cards, business cards, postcards, and brochures |
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Term
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Definition
A stiff, but not too thick, inexpensive paper with a smooth finish, index paper
has a basic size of 25.5" x 30.5".
Examples: Index paper is a popular choice for business reply cards and may also be used
for postcards and index cards. |
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Term
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Definition
Newsprint — Inexpensive paper made primarily of mechanically ground wood pulp rather than
chemical pulp is known as newsprint. It has a shorter lifespan than other papers but newsprint is
cheap to produce in bulk and is the least expensive paper that can withstand normal printing
processes. Newsprint has a basic size of 24" x 36". |
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Term
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Definition
| Paper finish is the surface characteristics or texture of paper |
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Term
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Definition
80lb text paper is not the same as 80lb cover,
for instance. You’ll need to know if you’re talking about bond paper, cover paper, text paper, etc. |
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Term
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Definition
The smaller sizes of paper generally used by quick printers as well as desktop printers are called cut
sizes. Two common cut sizes are 8.5" x 11" (letter size) or A4 and 11" x 17" (tabloid) or A3. |
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Term
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Definition
The final size of a printed page after excess edges have been cut off is the trim size. Crop marks
indicating where to cut are printed at the edges of the paper that are then trimmed after printing. |
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Definition
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Term
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Definition
| stitching, staples, wire, plastic, tape, or glue |
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Term
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Definition
If you are printing a booklet, book, or multi-page report you need to plan how you will put together
the finished product before you set up your document in your page layout program. |
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Term
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Definition
For some types of binding it might simply be a matter of ensuring that the margins are wide enough
to accommodate the holes for a three ring binder or spiral binding. For saddle-stitching, you may
need to compensate for creep. |
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Term
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Definition
| The die is a steel blade used to punch out the desired shape |
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Term
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Definition
Use Standard Folds in Your Designs — If your binding method or finishing requires a special
type of fold that your printers’ folding machine can’t handle, hand-folding is necessary and adds
to the cost. |
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Term
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Definition
When folding paper into three parts, c folds have 6 panels (counting both
sides of the paper) with two parallel folds in a spiral fold configuration.
The c fold is a common type of fold for tri-fold brochures, letters, self-mailers (such as
newsletters), and even other paper products such as paper hand towels. |
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Term
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Definition
In a gatefold the left and right edges fold inward with parallel folds and
meet in the middle of the page without overlapping. The paper might be folded again
down the middle so that the folded edges meet and a fold is created in center panel of
the paper - also known as a double gatefold. |
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Term
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Definition
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Term
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Definition
A piece of paper folded in spiral folds has two or more parallel folds that
fold in on each other. It may fold in from the left or right. Seen from above, the folds spiral
inward. |
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Term
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Definition
The fold lines in paper with parallel folds all run in the same
direction, parallel to each other. Parallel folds are commonly used for all kinds of
brochures (such as tri-fold), stationery inserted into business envelopes, and other
materials. The specific direction of each of the parallel folds determines the type of
folding pattern. |
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Term
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Definition
In double parallel folds the paper is folded in half and then
folded in half again with a fold parallel to the first fold. |
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Term
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Definition
might be considered the opposite of parallel folds because the fold
lines cross each other. |
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Term
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Definition
With French folds the paper is folded with crossfolds (right
angle folds), often with a short first fold. The shorter portion or head in French
folds may be folded to the inside (heads in) or outside (heads out). |
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Term
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Definition
Typically accordian folds are simple zig-zag folds with 6-panels and
two parallel folds that go in opposite directions. Each panel of the accordian fold is about
the same size. |
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Term
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Definition
paper folded in a zig zag fold has two or more parallel folds, each
folding in opposite directions. Because they do not nest (as in a spiral fold) panels in a
zig zag fold can be the same size. Seen from above, a zig zag fold resembles a Z or M or
series of zigs and zags. |
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Term
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Definition
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Term
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Definition
by which original artwork is separated into individual color
components for printing. |
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