Term
| Advocacy and Communication Critcism |
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Definition
| focuses on the use of communication as a tool to accomplish specific goals in the public sector |
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| Related occupations for Advocay and Communication critcism |
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Definition
Lawyer
Arbitrators and mediators
politics
lobbyist
volunteer coordinator |
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Term
| Perspectives from faculty-Dr. Mike Tollefson (advocay&comm) |
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Definition
communication is expansive
influence of a listenr
focus on persuasion and influence
develop new knowledge
life isn't fair |
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Term
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Definition
| attempts to influence someone elses behavior; how people try to get other people to do things or comply |
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Term
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Definition
| ads that provides honest information and deglamorizes the product |
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Term
| Broadcast and Digital Media emphasis area |
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Definition
| involves the study of how people communicate with others through electronic means-primarily through radio and television. |
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Term
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Definition
radio and tv announcer
reporter
journalist
film and video editor
camera operator |
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Definition
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Definition
| television cutltivates or promotes a worldview that is inaccurate but that viewers nonetheless may assume reflects real life; a social theory that examines the cumulative and overarching impact tv has on the way we see the world |
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Term
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Definition
| when people who consume a lot of media come to believe the world to be a more dangerous place than it actually is, creaing a sense of anxiety, fear and anger that is out of proportion with reality. This insecurity often leads to a greater desire for protection from this perceived danger and threat. |
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Term
light veiwers
Heavy viewers |
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Definition
light viewers watch less than 2 hours of tv a day
heavy viewers watch more than 4 hours of tv a day |
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