Term
| Functions of the mass media |
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Definition
1. Content v. medium
2. Latent
3. Manifest
4. Societal
5. Individual |
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Term
| Societal Functions of Mass Media |
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Definition
Status Conferral
Pass on Norms
Narcotizing effect
Services political system
creates social cohesion
Services the economy |
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Term
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Definition
Guide Behavior
Guide understandings
Develop self concept
Professional tool
Facilitation of social interaction
Sub for social interaction
Aiding emotional Release
Organize/order/ritualize our lives |
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Term
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Definition
1. Most specialized
2. Most influential
3. Printing Press
4. Dime Novel
5. Growth after WWII thankds to book clubs, paper back books, large conglomerates of book publisihing, boom in edu
6. Key characteristics: most permanent, highest reuse, most personal, most depth, change people, more respect, mark stages of life |
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Term
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Definition
1. First medium to be true mass media
2. Democracy
3. market place of Ideas
4. Gov't watchdog
5. truth as a defense
6. Revolution
7. Penny Press
8. Barons-- sensationalism
9. Reform Muckrakers |
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Term
| Factors influencing Selection of news |
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Definition
1. News people themselves ave political biases and cultural/sub biases
2. Organizational pressures
3. Technology (tech is $$ if they have it they will use it, even if not most imp news)
4. Factors within the story
5. Audience |
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Term
| Organizational pressures that influence selection of news |
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Definition
the beat system (must find story in place) Pack journalism (if elite journalists call it news- it must be news)
Regularized and deadlines (must have news by certain time) |
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Term
| Factors within a story that influence selection of news |
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Definition
1. Events- easy to cover, specific time and place
2. Timely- meet deadlines, current news
3. Drama- b/m/e makes storey easier to tell
4. Conflict- makes drama compelling
5. Proximity- ez to cover, ppl want to know about home
6. Personalization- Built around humans
7. unusual- Man bites dog stories
8. Good film |
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Term
| Ethical Issues with Journalism |
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Definition
1. Privacy v right to know
2. Basic obligations to fellow humans
3. Conflict of interests (doing stories on parent companies)
4. Courts and trials
5. Payola and gifts- people bribe journalists
6. stereotypes
7. Accuracy of info
8. Undercover reporting techniques
9. checkbook journalism- pay more for juicier stories
10. ethics of war photos
11. taste |
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Term
| Allowed restrictions of speech |
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Definition
1. Slander/libel
2. National Security
3. Privacy
4. contempt of court
5. No religious beliefs espoused in schools
6. Copyright
7. No False advertising
8. political statements- no specific political overthrow (ie date and time)
9.Administration of justices- no interference with jury
10. Compelled speech- journalist can be forced to reveal sources |
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Term
| Strategies of Advertising |
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Definition
1. Rational Appeal
2. Status Appeal * lifestyle promise
3. Symbol/Ideal Appeal (the underdog)
4. Testimonials
5. Entertainment appeal- if commercial is entertaining enough you wont turn channels
6. Provocative appeal
7. Anti PC appeal- pain and humiliation
8. Cross promotion
9. Fear appeal- create fear that you need product
10. Celeb endorsement
11. Competitive appeal
12. Kids ads-- nag factor
13. Music in ads
14. Integration of ads into entertainment
15. Virtual ads
16. Infomercials
17. Storymercials
18. Superbowl |
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Term
| Myths of the media (Issue 1) |
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Definition
1. Personal choice and individualism
2. Neutrality
3. Absence of social conflict
4. unchanging state of humans
5. Media Pluralism |
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Term
| Facts of TV and Movie Violence (issue 4 yes) |
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Definition
1. Exposure to Violent TV and movies causes an increase in aggression and Violence
2. There are long and short term effects
3. in both genders
4. Not small effects |
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Term
| Video Game Facts (issue 4 Yes) |
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Definition
1. Consume more time each year
2. Young People who play violent games are more violent than those who do not
3. more aggressive thinking (MU--ER)
4. more retaliatory aggression
5. less pro social behaviors |
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