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COMM 484
Midterm 1
24
Communication
Undergraduate 4
10/10/2011

Additional Communication Flashcards

 


 

Cards

Term
Pattersonsons argument
Definition
Press is not a good institution to best organize electoral opinion because they do not have the same incentives as the Parites
Term
Patterson Mass vs. Elite decision making
Definition
Media is under different constraints

Media is not about who is the best candiddates

-the elites would give the candidates the level of exposure that the press gives
Term
Patterson Cohesiveness
Definition
Press is not worried about mobilization
-Elites try to convince people
-Media has no trust in politicians
Term
Patterson on Responsibility
Definition
-accountability is better with parties because there is a different locus of interest
Term
Game Schema
Definition
-Consequence of thinking politics as a game
-more horse race coverage--les about the actual policies more about a "game motivation"
-war language & highly critical of candidates
Term
What does hallin think about contemporary journalism
Definition
More interpretation, not just straight facts
-no trust in the candidates
Term
How does hallin and Patterson parallel?
Definition
They both believe that the press is too concerned about the "game motive" in candidates, in turn this overwhelms the substance of their proposal
Term
Main Points in Lasswell's reading?
Definition
1. Surveillance
2 Coordination
3. Socialization
Term
What is Surveillance? according to Lasswell?
Definition
Watchdog, monitoring the local government about what is going on in the community today
Term
Coordination according to Laswell?
Definition
The press can communicate whos doing what (The news presenting a set of actors to explain why something may have happened)
Term
Socialization according to Laswell?
Definition
Cultural norms that are important to pass on the press is a part of this mechanism
Term
Lippman models of newsmaking
Definition
Professional Model
Political model
Propagandist model
Organizational model
Mirror model
Term
Political model
Definition
One that models what is happening int he political sphere -- Neutral
Term
Professional Model
Definition
Norms, ethics of journalism, much like a 4th branch of government--not purely objective
Term
Organizational model
Definition
Purely a business, profit seeker
Term
Mirror Model
Definition
Mirrors what is going on in the world--window to the world
Term
Kull reading--what is it about?
Definition
-The more misperceptions that one sees in the news about the Iraq war, the more likely they will be in favor of the war.
Term
Iyengar and McGrady reading
Definition
Political coverage in a democratic society should include:
1.Debate
2.Informed Opinion
3. Watchdog of officials behavior
Term
West types of press
Definition
Partisan Press
Commercial Press
Objective media
Interpretive Media
Contemporary Media
Term
Partisan press
Definition
created by the parties
good because you didnt have to guess hwether the paper was trying to be objective or if they skewed any information
one sided
Accountable
-nto good because there is not a paper for the mass audience
-the gov. funds it, so the press is not acting as a watchdog
Term
Commercail Media
Definition
Penny press
advertisers strat paying, which they permit/require non-partisan news
increase avalability
leads are now popular because of the civil war
-nudes some journalistic content
-non-news becomes news
Term
What is yellow journalism?
Definition
when journalist are focused on the sensational type of coverage, little to no privacy for the gov. officials
Term
Muckracking
Definition
Act as social activist, seek out corporate misconduct and are famous journalsits
Term
Objective media
Definition
Neutral language
equa time during campaign coverage
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