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Comm 2020
a
83
Communication
Undergraduate 1
04/30/2015

Additional Communication Flashcards

 


 

Cards

Term
first people to divide speech into three parts
Definition
greek and romans
Term
exortium
Definition
the intro of a speech
Term
narrative
Definition
the body of a speech
Term
three parts of greeks and romans speeches
Definition
statement of facts, argument and reputation
Term
peroration
Definition
conclusion of a speech
Term
Cicero's two types of exortium
Definition
introduction and insinuation
Term
introduction
Definition
lays out the case of plain language
Term
insinuation
Definition
audience has some animosity, topic is controversial
Term
principle of recency
Definition
finish with a bang because the last message is the one that you'll remember
Term
patterns of organization
Definition
problem-solution, problem-cause, comparative-advantages
Term
epidipitic adress
Definition
happy occasion in which to give a speech
Term
goal of epidipitic adress
Definition
find connection between the event and social value it represents
Term
single-word approach
Definition
meaning is derived from individual words used in a strategic way
Term
ideograph
Definition
ill-defined, politically powerful term or phrase that can push people to action
Term
cluster approach (rhetorical history and myth)
Definition
meaning conveyed through more complex structures such as stories
Term
narrative coherence
Definition
the degree to which the story makes sense
Term
narrative fidelity
Definition
the degree to which the story matches our own beliefs and experiences
Term
parallelism
Definition
similarly structuring related words, phrases and clauses
Term
antithesis
Definition
two ideas that sharply contrast with each other/ juxtaposed in parallel grammatical structures
Term
speeches on objects
Definition
simple form of informative speech, touch on highlights of speaker's life
Term
speeches about process
Definition
uses chronological organizational pattern, usually "how to" speeches
Term
speeches about events
Definition
combines elements of both speeches about objects and speeches about process
Term
speeches about concepts
Definition
focus on informing audience about beliefs, values and theories
Term
five main points of intros
Definition
grab attention, thesis, establish credibility, preview main points, transition
Term
conjectural stasis
Definition
exists when central issue of disagreement is whether something occurred or not
Term
definitive stasis
Definition
dispute over the meaning of a term
Term
qualitative stasis
Definition
when the sides in an argument seek to persuade an audience about the morel or ethical nature of an action
Term
translative stasis
Definition
when both sides debate the competency on the judge
Term
question of fact
Definition
when a speaker seeks to persuade people about how to interpret facts
Term
general purpose intro
Definition
to celebrate, to praise, to commemorate
Term
specific purpose intro
Definition
always tied to the moment or occasion on which you give the speech
Term
emotional dimension
Definition
expressing humility or gratitude during speech
Term
language
Definition
the common way in which we communicate to others
Term
arbitrary language
Definition
the symbols used to represent things are not intrinsically connected to those things
Term
ambiguous language
Definition
language does not have a precise, concrete meaning
Term
abstract language
Definition
words are not concrete and not tangible
Term
hierarchical language
Definition
places values of more or less on everything
Term
single-word approach
Definition
meaning is derived from individual words used in a strategic way
Term
attention getter
Definition
attracts interest of your audience
Term
thesis statement
Definition
tells audience what you want to discuss
Term
transition into the body
Definition
connects introduction to the first main point
Term
chronological order
Definition
arranging points in the order in which they occur
Term
problem solution order
Definition
orders points by first discussing a problem then providing a solution
Term
spatial order
Definition
arranges points according to geography or logical movement through an area
Term
topical order
Definition
organization of points by sub points that do not naturally fir together another way
Term
signpost
Definition
connective that lets audience know what is next
Term
question of value
Definition
persuasive speech about the rightness or wrongness of an idea, action or issue
Term
question of policy
Definition
speaker takes a position on whether an action should be taken
Term
aristotles two types of persuasion
Definition
deliberative speech, forensic speech
Term
deliberative speech
Definition
focuses on discussion policies and actions to be taken
Term
forensic speech
Definition
speaker debate the facts of a case
Term
4 elements of persuasive process
Definition
issue awareness, comprehension, acceptance, integration
Term
issue awareness (in persuasive speech)
Definition
the speaker alerts the audience about an issue requiring their attention
Term
comprehension (in persuasive speech)
Definition
provide the context for the issue in dispute so that audience understands what you are talking about
Term
acceptance (in persuasive speech)
Definition
audience decides whether or not to agree with the position advocated for by the speaker
Term
integration (in persuasive speech)
Definition
audience makes speakers position a part of its own personal philosophy and world view
Term
initial credibility
Definition
what we bring to the speaking situation
Term
prior ethos
Definition
the reputation you bring to a speaking situation
Term
derived credibility
Definition
level of credibility during a speech
Term
terminal credibility
Definition
the credibility with which you end the speech
Term
lying by omission
Definition
speaker chooses not to acknowledge facts about your case that might damage it
Term
lying by commission
Definition
speaker willfully makes untrue statements to an audience
Term
manipulation
Definition
deliberate misrepresentation of facts and evidence to an audience
Term
coercion
Definition
use of force or threats to make someone do something against their will
Term
pathos
Definition
appealing to the emotions of your listeners
Term
three ways to communicate
Definition
visual, verbal, vocal
Term
listening for appreciation
Definition
listen for enjoyment
Term
listening to comprehend
Definition
when we try to understand a message or learn about something we do not know
Term
listening to criticize
Definition
making a judgement about a message
Term
active listening
Definition
listening to understand a message by processing, storing and potentially evaluating a message
Term
biological reactions
Definition
reactions to the environment
Term
non listening
Definition
acting as though we are listening without paying attention to the message
Term
pseudo listening
Definition
when listeners attempt to hide their inattention to the message by appearing as though they are listening attentively
Term
prejudging
Definition
reflects the audiences inability to enter the presentation with an open mind
Term
efficacy
Definition
the ability to produce a desired result
Term
innovators
Definition
involved in activities that stimulate changes
Term
thinkers
Definition
lots of personal resources
Term
believers
Definition
motivated by ideals, don't have lots of resources, middle class
Term
achievers
Definition
middle class, motivated by success
Term
strivers
Definition
achievers without financial resources, motivated by achievement
Term
experiencers
Definition
motivated by image, have the capability to express it and improve it
Term
makers
Definition
economically challenged, value self sufficiency
Term
survivors
Definition
lowest income bracket, motivated by need
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