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Comm 1001
communications
41
Communication
Undergraduate 1
12/03/2009

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Cards

Term
What is the essence of human nature, according to Fisher?
Definition
storytelling
Term
mortification
Definition
confession of guilt and repressed for forgiveness
Term
guilt
Definition
no matter how well you do, you'll be embarassed for not doing better (anxiety, shame, disgust,etc)
Term
scapegoat
Definition
blaming it on someone or something else
Term
For Burke, the primary motive for human communication and action is?
Definition
guilt
Term
consubstantiation
Definition
the doctrine that the substance of the body and blood of Christ coexist in and with the substance of the bread and wine of the Eucharist
Term
identification
Definition
the recognized common ground between speaker and audience such as physical characteristics, talents, occupation, experiences, personality, beliefs, and attitudes; consubstantiation
Term
tests for narrative coherence:
Definition
does the story hang together?
does the story deserve to be told?
whether we can count on characters to act in a reliable manner
Term
fidelity
Definition
does the story ring true?
and is it humane?
the truthfulness/liabilty of the story
Term
Hall's main concern with corporate control of mass communication:
Definition
powerful exploit the powerless
powerlessness can lead to alrenation
creates power imbalanced in society
Term
goal of Hall's theory:
Definition
to unmask power imbalances in society
Term
ideological discourses of constraint:
Definition
Hall's term used to refer to the media's limitation of alternatives and presentation of restricted choices as the only option
Term
gendercect
Definition
masculine and feminine styles of discourse are best viewed as 2 distinct cultural dialects
Term
cooperative overlap
Definition
a supportive interruption often meant to show agreement with the speaker
Term
what does Kramarae say in terms of women and cartoons?
Definition
portrayed as emotional and apologetic also absent
Term
ultimate goal of muted group theory:
Definition
create new and more rep. language to capture women's experiences
Term
why does McLuhan content that media environments are "invisible"?
Definition
because we're so immersed in them; its the ordinariness of the media
Term
what does McLuhan say about primitive people of the tribal village?
Definition
hearing, touch, taste, and smell were dominant, storytelling was key
hearing=believing
Term
what does McLuhan mean by "the media is the message"?
Definition
the channel is more influential than the content it carries
Term
number of hours of tv viewing to be considered a heavy viewer?
Definition
4 hours
Term
accoring to Tannen, what do men seek?
Definition
status
Term
according to Tannen, what do women seek?
Definition
human connection
Term
how men use talk:
Definition
tell more jokes/stories
more likely to talk in public talk
assume a lecture style
use as a weapon
Term
how women use talk:
Definition
downplay themselves
more likely to talk in private talk
more use of emotions
Term
vapport talk
Definition
private talk, connection with others, women
Term
report talk
Definition
public talk, just reporting facts, without emotion/feeling, command attention and win arguments, men
Term
tag question
Definition
"don't you?"
Term
how do standpoint theorists view gender?
Definition
culturally constructed
Term
muted groups
Definition
women, elderly, disabled
Term
members of a muted group are silenced as a result of what?
Definition
because they weren't dominant
Term
main idea behind standpoint theory:
Definition
all standpoints are partial; sex or gender relations viewed as problematic(relates to inequities in society); achieved with thought, struggle, and engagement
Term
standpoint
Definition
people's experiences, knowledge and communication behaviors shaped by their social groups; a location shared by a group experience outside status
Term
Aha Factor
Definition
a subjective standard ascribing validity to an idea when it resonates with one's personal experience
Term
hagemony
Definition
influence, power, or dominance of one social group over another
Term
articulate
Definition
the process of speaking out on oppression and linking that subjunction with media representations; the work of cultural studies
Term
coherence
Definition
does the story hang together?
the internal consistency of a narrative
all the preces/intimate details are present
Term
guidelines for developing narratives:
Definition
fidelity and coherence
Term
assumptions of the narrative paradigm:
Definition
humans are storytellers
decisions about a story's worth are based on a "good reason"
good reasons are determined by history, biography, culture and character
we experience the world as filled with stories, and we must choose among them
Term
assumptions of dramatism:
Definition
humans are animals who use symbols; humans are choicemakers
Term
assumptions of the prevailing rational world paradigm:
Definition
humans are rational beings
decision making based on arguments
arguments adhere to criteria for coundness and logic
rationality=quality of knowledge and formal reasoning processes
Term
muted group definition
Definition
people with little power who have trouble giving voice to their perceptions because they must reencode
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