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CMNS 260
Final Exam Definitions
367
Communication
Undergraduate 1
04/19/2013

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Term
research
Definition
a means to finding answers to questions
Term
social research
Definition
a process in which a researcher combines a set of principles, outlooks and ideas with a collection of specific practices, techniques and strategies to produce knowledge
Term
selective observation
Definition
the tendency to take notice of certain people or events based on past experience or attitudes
Term
over-generalization
Definition
an error using personal experience that occurs when some evidence supports a belief but a person falsely assumes that it applies to many other situations
Term
premature closure
Definition
personal experience error that occurs when people feel they have the answers and don't need to listen, seek info or raise questions
Term
halo effect
Definition
personal experience error that occurs when a person overgeneralizes from what they accept as positive and prestigious and lets that reputation "rub off" onto other areas
Term
science
Definition
means of producing knowledge
Term
data
Definition
the empirical evidence/info a person gathers according to established rules or procedures
Term
quantitative
Definition
expressed in numbers
Term
qualitative
Definition
expressed as words, pictures, sounds, visual images and objects
Term
empirical evidence
Definition
observations gathered through the senses
Term
scientific community
Definition
a collection of people who share a collection of rules and attitudes that sustain the process of producing social knowledge
Term
scientific method
Definition
the process of creating new knowledge using the ideas, techniques and rules of the scientific community
Term
basic research
Definition
research to advance fundamental knowledge
Term
applied research
Definition
research that attempts to solve a practical problem
Term
evaluation research
Definition
applied research where you try to determine how well a program or policy is working or reaching its goals and objectives
Term
action research
Definition
applied research where a researcher treats knowledge as a form of power and abolishes the division between creating knowledge and using knowledge to engage in political action
Term
social impact assessment
Definition
applied research where a researcher estimates the likely consequences and outcomes of a planned intervention or intentional change to occur in the future
Term
exploratory research
Definition
research into an area that has been studied and to develop initial ideas and more focused research question
Term
descriptive research
Definition
research in which one "paints-a-picture" using words, numbers, profiles, stages or classified types
Term
explanatory research
Definition
research that focuses on why events occur or tries to test and build social theory
Term
cross-sectional research
Definition
examines a single point in time or takes a one-time snapshot approach
Term
longitudinal research
Definition
examines the features of people or other units at multiple points in time
Term
time-series study
Definition
takes place over time in which different people or cases may be looked at in each time period
Term
panel study
Definition
longitudinal that observes the exact same people, group or organization across multiple time points
Term
cohort study
Definition
longitudinal that focuses on a category of people who share a similar life experience in a specified period
Term
case-study research
Definition
qualitative research on a small number of cases (or one case) that a researcher carefully examines a large number of details
Term
experimental research
Definition
research where one intervenes or does something to one group not the other and compares the results
Term
survey research
Definition
qualitative research where one asks many people the same questions and then records and analyzes their answers
Term
content analysis
Definition
examines patterns of symbolic meaning in written text, audio, visual or other communication media
Term
existing statistic research
Definition
examines numerical info from government documents or official reports to address new research questions
Term
qualitative interview
Definition
one-one-one interview that is usually semi-structured and open-ended
Term
focus group
Definition
a type of group interview in which an interviewer poses questions to the group and answers are given in open discussion
Term
field research
Definition
qualitative research where a researcher directly observes and participates in a natural setting for an extended period
Term
social theory
Definition
a system of interconnected abstractions or ideas that condenses and organizes knowledge about the social world
Term
concept
Definition
an idea expressed as a symbol or in words
Term
concept cluster
Definition
a collection of interrelated ideas that share a common assumptions, belong to the same larger social theory and refer to one another
Term
classification
Definition
a means of organizing abstract, complex concepts using a combination of the characteristics of simpler concepts
Term
ideal type
Definition
a pure model about an idea, process or event
Term
assumption
Definition
a part of social theory that isn't tested but acts as a starting point or basic belief about the world
Term
proposition
Definition
basic statement in social theory that two ideas or variables are related to each other. Can be true false, conditional and/or casual
Term
deductive
Definition
an approach where one begins with abstract ideas and principles then works towards concrete, empirical evidence to TEST the idea
Term
inductive
Definition
an approach that begins with empirical evidence details then works towards BUILDING abstract ideas and principles
Term
grounded theory
Definition
rooted in observations of specific, concrete ideas
Term
empirical generalization
Definition
a quasi-theoretical statement that summarizes findings or regularities in empirical evidence. Uses few abstract ideas and only about a recurring pattern researchers observes
Term
micro-level theory
Definition
social theories and explanations about small-scale and narrow level of reality (face-to-face during 2 months)
Term
meso-level theory
Definition
social theories and explanations about the middle level of social reality (development over 5 years
Term
macro-level theory
Definition
social theories and explanations about more abstract, large scale and broad-scope aspects of reality (changes in family over decades)
Term
prediction
Definition
a statement about something that is likely to occur in the future
Term
causal explanation
Definition
a statement about why events occur expressed in cause and effect
Term
temporal order
Definition
in establishing causation, the cause must come before the effect
Term
association
Definition
a co-occurrence of 2 events, factors, characteristics or activities
Term
positive association
Definition
variables move in the same direction
Term
negative association
Definition
variables move in opposite directions
Term
functional theory
Definition
based on biological analogies in which the social world or its parts are seen as systems with parts serving as the needs of the system
Term
paradigm
Definition
a general organizing framework for social theory and empirical research. Includes basic assumptions, major questions, models of good practise and theory and methods
Term
replication
Definition
the principle that researchers must be able to repeat scientific findings in multiple studies and have high levels of confidence that findings are true
Term
nomothetic
Definition
approach based on laws or operates with a system of laws
Term
idiographic
Definition
approach that focuses on creating detailed descriptions of specific events in particular time periods and settings
Term
verstehen
Definition
empathetic understanding of another world view. From German translating to "understanding"
Term
praxis
Definition
idea in critical social science that social theory and everyday practice interact or work together, mutually affecting one another
Term
scientific misconduct
Definition
when someone engages in research fraud, plagiarism or other unethical conduct that significantly deviates from the accepted research practice in the scientific community
Term
research fraud
Definition
a type of unethical behaviour in which a researcher fakes or invents data that they did not really collect of failure to fully or honestly report how they conducted a study
Term
plagiarism
Definition
a type of unethical behaviour in which one uses the writing/ideas of another without giving proper credit
Term
principle of voluntary consent
Definition
an ethical principle of social research that people should never participate in research unless they first explicitly agree to do so
Term
informed consent
Definition
an agreement by participants stating they are willing to be in a study after they learn something about what it will involve
Term
special populations
Definition
people who lack the necessary cognitive competency to give real informed consent or people in a weak position who might compromise their freedom to refuse to participate
Term
crossover design
Definition
a design to reduce creating inequality; it is when a study group that gets no treatment the first ti
Term
anonymity
Definition
research participants remain anonymous and nameless
Term
confidentiality
Definition
info has names attached but researcher holds it in confidence or keeps it a secret from the public
Term
whistle-blower
Definition
a person who sees ethical wrong-doing, tries unsuccessfully to correct in internally and then informs an external audience, agency or the media
Term
literature review
Definition
a systematic examination of previously published studies on a research question, issue or method that a researcher takes and integrates together to prepare for conducting a study or to summarize the "state of the field"
Term
citation
Definition
details of a scholarly journal article's location that help people find it
Term
abstract
Definition
term with 2 meanings in a literature reviews: a short summary that appears at the beginning and a reference tool to locate articles
Term
meta-analysis
Definition
a quantitative overview of existing evidence on a particular topic
Term
annotated bibliography
Definition
a list of sources pertaining to a specific topic, which includes full citation information, a summar y of the article (including research method), its findings and evaluative comments about quality of the research
Term
MLA
Definition
type of media at the end
Term
APA
Definition
no quotation marks
initials
Term
ASK
Definition
full names
quotations
Term
linear research path
Definition
research that proceeds in a clear, logical, step-by-step straight line
Term
nonlinear research path
Definition
research that proceeds in a circular, back and forth matter
Term
variable
Definition
a concept or its empirical measure that can take on multiple values
Term
attributes
Definition
the categories/levels of a variable
Term
independent variable
Definition
the first variable that causes or produces the effect in a causal relationship
Term
dependent variable
Definition
the effect variable that is last and results from the causal variable in a causal explanation. Also, the variable that is measured in the pretest and post test and that is the result of the treatment in experimental research
Term
intervening variable
Definition
a variable that is between the initial causal variable and the final effect variable in a causal explanation
Term
hypothesis
Definition
the statement from a causal explanation or a proposition that has at least one independent and one dependent variable but it has yet to be empirically tested
Term
null hypothesis
Definition
a hypothesis that says there is no relationship or association between two variables or no effect
Term
alternative hypothesis
Definition
a hypothesis paired with a null hypothesis stating that the independent variable has an effect on a dependent variable
Term
level of analysis
Definition
a way to talk about the scope of a social theory, causal explanation, proposition, hypothesis or theoretical statement. The range of phenomena it covers, or to which it pplied, goes from social psychological (micro) to organizational (mesa) to large-scale social structure (macro)
Term
unit of analysis
Definition
the kind of empirical case or unit that a researcher observes, measures and analyzes in a study
Term
ecological fallacy
Definition
something that appears to be a causal explanation but its not. It occurs because of a confusion about a unit of analysis. A researcher has empirical evidence about an association for large-scale units or huge aggregates but overgeneralizes to make theoretical statements about an association among small-scale units or individuals
Term
reductionism
Definition
something that appears to be a causal explanation but its not, because of a confusion about units of analysis. A researcher has empirical evidence for an association at the level of individual behaviour or very small-scale units but overgeneralizes to make theoretical statements about very large-scale units
Term
spuriousness
Definition
a statement that appears to be a causal explanation but is not because of a hidden, unmeasured or initially unseen variable. The unseen variable comes earlier in the temporal order and it has a causal impact on what was initially posited to be the independent variable as well as the dependent variable
Term
Simpson's Paradox
Definition
an error in explanation where apparent differences between groups tend to reverse or disappear when groups are combined
Term
tautology
Definition
an error in explanation that rests on circular reasoning
Term
teleology
Definition
an error in explanation that relies on the fulfillment of an ultimate purpose
Term
conceptualization
Definition
the process of developing clear, rigorous, systematic, conceptual definitions for abstract ideas/concepts
Term
conceptual definition
Definition
a careful systematic definition of a construct that is explicitly written to clarify one's thinking. It is often linked to other concepts or theoretical statement
Term
operationalization
Definition
the process of moving from the conceptual definition of a construct to a set of specific activities or measures that allow a researcher to observe it empirically
Term
`operational definition
Definition
the definition of a variable in terms of the specific activities to measure or indicate it with empirical evidence
Term
conceptual hypothesis
Definition
a type of hypothesis in which the researcher expresses variables in abstract, conceptual terms and expresses the relationship among variables in a theoretical way
Term
empirical hypothesis
Definition
a type of hypothesis in which the researcher expresses variables in specific terms and expresses the association among the measured indicators of observable, empirical evidence
Term
reliability
Definition
the dependability or consistency of the measure of the variable
Term
validity
Definition
a term meaning "truth" that can be applied to the logical tightness of experimental design, the ability to generalize findings outside a study, the quality of measurement and the proper use of procedures
Term
multiple indicators
Definition
many procedures or instruments that indicate or provide evidence of the presence or level of a variable using empirical evidence. Researchers use the combination of several together to measure of a variable
Term
measurement validity
Definition
how well an empirical indicator and the conceptual definition of the construct that the indicator is supposed to measure "fit" together
Term
face validity
Definition
a type of measurement validity in which an indicator "makes sense" as a measure of a construct in the judgment of others, especially the scientific community
Term
content validity
Definition
measurement validity that requires that a measure represents all aspects of the conceptual definition of a construct
Term
criterion validity
Definition
measurement validity that relies on some independent outside verification
Term
concurrent validity
Definition
measurement validity that relies on a preexisting and already accepted measure to verify the indicator of a construct
Term
predictive validity
Definition
measurement validity that relies on the occurrence of a future event or behaviour that is logically consistent to verify the indicator of a construct.
Term
internal validity
Definition
the ability of experimenters to strengthen a causal explanations logical rigour by eliminating potential alternative explanations for an association between the treatment and the dependent variable through an experimental design
Term
external validity
Definition
the ability to generalize from experimental research to settings or people that differ from the specific conditions of the study
Term
statistical validity
Definition
this is achieved when an appropriate statistical procedure is selected and the assumptions of the procedure are fully met
Term
levels of measurement:
Definition
a system that organizes the info in the measurement of variables into four general levels
Term
continuous variable
Definition
infinite number of finer gradations between attributes are possible
Term
discrete variable
Definition
variables in which the attributes can be measured, only with a limited number of distinct, separate categories
Term
nominal measures
Definition
the lowest and least precise level of measurement for which there is only a difference in type among the categories of a variable
Term
ordinal measures
Definition
identifies difference among attributes, ranks and categories and measures distance between categories but there is no true zero
Term
ratio measures
Definition
most precise level for which variable attributes can be rank ordered, the distance between attributes precisely measured and an absolute zero exists
Term
mutually exclusive attributes
Definition
principle that response categories in a scale or other measure should be organized so that a person's responses fit into only one category
Term
exhaustive attributes
Definition
principle that response category in a scale or other measure should provide a category for all possible responses
Term
undimensionality
Definition
principle that when using multiple indicators to measure a construct, all indicators should consistently fit together and indicate a single construct
Term
standardization
Definition
selecting a base and dividing a raw measure by the base
Term
scale
Definition
type of quantitative data measure often used in survey research that captures the intensity , direction, level or potency of a variable construct along a continuum
Term
sample
Definition
a smaller set of cases a researcher selects from a larger pool and generalizes to the population
Term
census
Definition
an attempt to count everyone in a target population
Term
nonrandom sample
Definition
type of sample in which the sampling elements are selected using something other than a mathematically random process
Term
haphazard sampling
Definition
nonrandom sample in which the researcher selects anyone he or she happens to come across
Term
quota sampling
Definition
nonrandom sample in which the researcher first identifies general categories into which cases or people will be selected, then he or she selects a predetermined number of cases in each category
Term
purposive sampling
Definition
nonrandom sample in which the researcher uses a wide range of methods to locate all possible cases of a highly specific and difficult to reach population
Term
deviant case sampling
Definition
nonrandom sample especially used by qualitative researchers, in which a researcher selects unusual or nonconformity cases purposely as a way to provide greater insight into social processes or a setting
Term
snowball sampling
Definition
nonrandom sample where the researcher begins with one case then, based on info about interrelationships from that case, identifies other cases, and then repeats the process again and again
Term
sociogram
Definition
diagram or "map" that shows the network of social relationships, influence patterns or communication paths among a group of people or units
Term
sequential sampling
Definition
nonrandom sample in which a researcher tries to find as many relevant cases as possible until time, financial resources and energy is exhaustive or no new info is discovered
Term
theoretical sampling
Definition
an interview technique associated with the grounded theory approach in which the sample size is determined when the data reaches theoretical saturation
Term
theoretical saturation
Definition
refers to the point at which no new themes emerge from the data and sampling is considered complete
Term
sampling element
Definition
name for a single case or unit to be selected
Term
population
Definition
the name for the large general group of many cases from which a researcher draws a sample and is usually stated in theoretical terms
Term
target population
Definition
name for the large general group of many cases from which a sample is drawn and is specified in very concrete terms
Term
sampling ratio
Definition
number of cases in the sample divided by the number of cases in the population or sampling frame
Term
sampling frame
Definition
list of cases in a population or best approximation
Term
parameter
Definition
characteristic of the entire population that is estimated from a sample
Term
statistic
Definition
a numerical estimate of a population parameter computed from a sample
Term
sampling error
Definition
how much a sample deviates from being representative of the population
Term
margin of error
Definition
estimate about the amount of sampling error that exists in a survey's research
Term
random sample
Definition
type of sample in which the researcher uses a random number table or similar mathematical random process so that each sampling element in the population will have an equal probability of being selected
Term
simple random sampling
Definition
type of random sample in which a researcher creates a samplign frame and uses a pure random process to select cases. Each sampling element in the population will have an equal probability of being selected
Term
random-number table
Definition
list of numbers that has no pattern in it and used to create a random process for selecting cases and other randomization purposes
Term
sampling distribution
Definition
a distribution created by drawing many random samples from the same population
Term
central limit theorem
Definition
law-like mathematical relationships stating that whenever many random samples are drawn from a population and plotted a normal distribution is formed, and the centre of such a distribution for a variable is equal to its population parameter
Term
confidence interval
Definition
range of values withing which has a specified and high degree of confidence that the population parameters lie
Term
stratified sampling
Definition
type of random sample in which the researcher first identifies a set of mutually exclusive and exhaustive categories, then uses a random selection method to select cases for each category
Term
cluster sampling
Definition
random sample that uses multiple stages and is used to cover wide geographical areas in which aggregated units are randomly selected, samples are then drawn from the sampled aggregated units or clusters
Term
probability proportionate to size
Definition
adjustment made in cluster sampling when each cluster does not have the same number of sampling elements
Term
random digit dialing
Definition
method of randomly selecting cases for telephone interviews that uses all possible numbers as a sampling frame
Term
hidden population
Definition
people who engage in clandestine, deviant or concealed activities and who are difficult to locate and study
Term
inferential statistics
Definition
branch of applied mathematics or statistics based on a random sample. It lets a researcher make precise statements about the level of confidence they have in the results of a sample being equal to the population parameter.
Term
interview schedule
Definition
name of a survey research questionnaire when a telephone or face-to-face interview is used
Term
prestige bias
Definition
problem in survey research question writing that occurs when a highly respected group or individual is linked to one of the answers
Term
double-barrelled question
Definition
a problem in survey research question writing that occurs when 2 ideas are combined into one questions and it is unclear whether the answer is for the combination of both or one of the questions
Term
leading questions
Definition
questions that leads the respondent to choose ones response over another by its wording
Term
threatening questions
Definition
type of survey research question in which respondents are likely to cover up or lie about their true behaviour or beliefs because they fear a loss of self-image or that they may appear to be undesirable or deviant
Term
social desirability bias
Definition
bias in which respondets give a "normative"" response or a socially acceptable answer rather than giving a truthful answer
Term
mode of delivery
Definition
means by which a survey is conducted
Term
contingency question
Definition
multi-part question in survey research. The answer to the first part determines which of the other questions the respondent next receives
Term
open-ended questions
Definition
type of question where respondents are free to offer any answer they wish
Term
close ended questions
Definition
type of question where the respondent must choose from a fixed set of answers
Term
partially open questions
Definition
type of question where respondents are given a fixed set of answers to choose from, but in addition an "other" category is offered so they can specify
Term
standard format question
Definition
type of question in which the answers fail to include a "don't know" or "no opinion"
Term
quasi-filter question
Definition
type of question including "no opinion" or "don't know"
Term
full-filter question
Definition
respondents are first asked if they have an opinion, only those with an opinion or knowledge are asked a specific question on the subject
Term
floaters
Definition
respondents who lack a belief of opinion, but who give an answer anyway if asked in a survey question with inconsistent answers
Term
response set
Definition
an effect when respondents agree to every question in a series without thinking through the answers
Term
working effect
Definition
an effect that occurs when a specific word or term affects how respondents answer the question
Term
order effects
Definition
an effect in which respondents hear some specific questions before others and those questions affect later answers
Term
funnel sequence
Definition
way to order questions in a specific questionnaire from general to specifics
Term
context effect
Definition
an effect when the overall tone or set topics heard by a respondents affects how they interpret the meaning of subsequent questions
Term
cover sheet
Definition
1+ pages at the beginning of a questionnaire with info about an interview or respondent
Term
matrix question
Definition
type of question in which a set of questions is listen in a compact form together, all questions sharing the same set or answer categories.
Term
probe
Definition
follow-up question / answer used to have respondent clarify or elaborate on an incomplete or inappropriate answer
Term
computer-assisted telephone interviewing
Definition
the interviewer sits before a computer screen and keyboard and uses the computer to read questions and input them directly for phone interviews
Term
computer-assisted personal interviewing
Definition
like computer assisted telephone interviewing but with face-to-face interviews
Term
pseudosurey
Definition
when someone with little interest in learning from a respondent uses survey format to persuade someone to do something
Term
random assignment
Definition
dividing subjects into groups at the beginning of experimental research using a random process so the groups are equivalent
Term
science of the sophomore
Definition
term used to refer to the potentially limited external validity of studies based on undergrad sample unusually using the experimental method
Term
subjects
Definition
the cases / people used in research projects and on whom variables are measured
Term
treatment
Definition
the independent variable
Term
pretest
Definition
measurement of dependent variable prior to the treatment
Term
post-test
Definition
measurement of the dependent variable after treatment
Term
experimental group
Definition
group that receives treatment
Term
control group
Definition
group that gets no treatment
Term
debrief
Definition
when a researcher gives a true explanation of the experiment after using deception
Term
deception
Definition
when an experimentor lies to subjects about the true nature of an experiment or creates a false impression through actions or settings
Term
experimental design
Definition
arranging the parts of an experiment and putting them together
Term
classic experimental design
Definition
random assignment, control and experimental group and pre / post tests for each group
Term
one-shot case study
Definition
experimental group and post-tests
Term
pre-experimental designs
Definition
lacks random assignment and uses shortcuts with weak internal validity
Term
static group comparison
Definition
2 groups and post-test (no random assignment)
Term
quasi-experimental
Definition
similar to classic design but the experimenter has limited control over the independent variable
Term
interrupted time series
Definition
dependent variable is measured periodically across many time points and the treatment occurs in the midst of such measurement
Term
equivalent time series
Definition
several repeated pre and post tests and treatments for one group over a period of time
Term
Latin Square Design
Definition
used to examine whether the order or sequence in which subjects receive multiple version of the treatment has an effect
Term
Solomon 4 group
Definition
random assignment into 2 of each groups however only one of each type receives the pretest
Term
factorial design
Definition
considers the impact of several independent variables
Term
interaction effect
Definition
the effect of two independent variables that operate simultaneously which is greater together than would occurs with simple addition of the effects of each. They are "boosted" together
Term
design notation
Definition
name of a symbol system used to discuss the parts of an experiment and to make diagrams of them
Term
selection bias
Definition
a threat to internal validity when groups aren't equivalent at the beginning
Term
history effect
Definition
a threat to internal validity due to something that occurs and affects the dependent variable during an experiment but which is unplanned and outside the control of the experimenter
Term
maturation
Definition
a threat in internal validity due to natural processes of growth, boredom and so on that occur to subjects during the experiment and affects the dependent variable
Term
testing effect
Definition
pretest measures that itself affects an experiment which threatens internal validity because more than treatment affects the dependent variable
Term
instrumentation
Definition
a threat to reliability occurring when the dependent variable measure changes during the experiment
Term
mortality
Definition
threatens to internal validity due to subjects failing to participate through the entire experiment
Term
statistical regression
Definition
problem of extreme values or a tendency for random errors to move group results towards the average
Term
diffusion of treatment
Definition
a threat to internal validity that occurs when the treatment "spills over" from the experimental group and control group modifies behaviour because they learn of the treatment
Term
experimenter expectancy
Definition
a researcher may threaten internal validity not by purosefully unethical behaviour but by indirectly communication desired findings to the subject
Term
double-blind experiment
Definition
the subject and person who directly deals with the subject don't know the details
Term
placebo
Definition
false treatment to no effect that a subject mistakes for true treatment
Term
reactivity
Definition
general threat to reactivity that arises because subjects are aware they are being studied
Term
Hawthorne effect
Definition
subjects reacted to the fact that they were in an experiment more than the treatment
Term
laboratory experiment
Definition
experimental research that takes places in an artificial setting over which the experimenter has great control
Term
field experiment
Definition
research in a natural setting
Term
natural experiments
Definition
specific type of quasi-experiment where a research can examine the impact of a policy change or similar change in a social system by comparing an outcome of interest before and after such change is implemented
Term
nonreactive
Definition
measures in which people being studied are unaware that they are in a study
Term
unobtrusive measures
Definition
nonreactive

- measures that don't intrude keeping subjects unaware
Term
content
Definition
words, meanings, pictures, sumbols, ideas, themes or messages that can be communicated
Term
text
Definition
general name for symbolic meaning within a communication medium measures in content analysis
Term
coding
Definition
process of converting raw info and data in to another form of analysis (usually numbers)
Term
coding system
Definition
set of instructions or rules used in content analysis to explain how to systematically convert the symbolic content from text into data
Term
structured observations
Definition
method of watching what is happening in a social setting that is highly organized and that follows systematic rules for observation and documentation
Term
manifest coding
Definition
types of content analysis coding in which a researcher first develops a list of specific words, phrases or symbols and then finds them in a communication medium
Term
coding frame
Definition
exhaustive list of all possible values that codes may take in content analysis
Term
latent coding
Definition
types of content analysis coding in which a researcher identifies subjective meaning such as general themes or motifs in a communication medium
Term
recording sheet
Definition
page on which a researcher writes down what is coded in content analysis
Term
fallacy of misplaced concreteness
Definition
when a person uses too many digits in a quantitative measures in an attempt to create the impression that the data are accurate or the researcher is highly complicated
Term
code book
Definition
a document that describes the procedure for coding variables and their location in a format for computer
Term
code sheet
Definition
paper with a printed grid on which a researcher records info so that is can be easily entered into a computer
Term
direct0entry method
Definition
method of entering data into a computer by typing data without code or optical scan
Term
possible code cleaning
Definition
cleaning data using a computer and looking for responses or answer categories that cannot have cases
Term
contingency cleaning
Definition
cleaning data using a computer in which the researcher looks at the combination of categories for 2 variables for logically impossible cases
Term
descriptive statistics
Definition
general type of simple statistics used by researchers to describe basic patterns in the data
Term
univariate statistics
Definition
deal with a single variable
Term
frequency distribution
Definition
table that shows the distribution of cases into the category of one variable
Term
bar chart
Definition
display of quantitative data for one variable in the form of rectangles - small space between, discrete data
Term
pie chart
Definition
display of numerical info on one variable that divides a circle into fractions by lines representing the proportion of cases in the variables attributes
Term
mode
Definition
measures of central tendency for one variable that indicates the most frequent or common score
Term
bimodal
Definition
distribution with 2 modes
Term
multimodal
Definition
distribution with multiple modes
Term
median
Definition
measure of central tendecy for one variable indicating the point r score at which half the cases are higher and half are lower
Term
mean
Definition
measure of central tendency for one variable that indicates the arithmetic average
Term
normal distribution
Definition
"bell-shaped" frequency polygon for a distribution of cases, with a peak in the centre and identical curving slopes on either side of the centre
Term
skewed distribution
Definition
a distribution of cases among the categories of a variable that is not normal
- more at extremes than centre
Term
range
Definition
measure of dispersion for one variable indication highest and lowest scores
Term
percentile
Definition
measure of dispersion for one variable that indicates the percentage of cases at or below a score or point
Term
standard deviation
Definition
measure of dispersion for one variable that indicates an average distance between the scores and the mean
Term
z-score
Definition
way to locate a score in a distribution of scores by determining the number of standard deviation it is above or below the metric average
Term
bivariate statistics
Definition
involves two variables only
Term
correlation
Definition
idea that 2 variables vary together, such that knowing the values in one variable provides info about values found in another variable
Term
independence
Definition
absence of a statistical relationship between 2 variables
- no association between variables
Term
scattergram
Definition
diagram to display the statistical relationship between 2 variables based on plotting each case's values for both of the variables
Term
linear relationship
Definition
association between 2 variables that is positive or negative across the attributes or levels of the variable
- the basic pattern forms a straight line
Term
curvilinear relationship
Definition
relationship between 2 variabels such that as the values of one variable increase, the values of the second show a change in pattern
Term
precision
Definition
amount of spread in the points on the graph. A high level of precision occurs when the points hug the line that summarizes relationship. A low level occurs when the points are widely spread around the line
Term
cross-tabulation
Definition
placing data for 2 variables in a contingency table to show the number or percentage of cases at the intersection of categories of the 2 variables
Term
marginals
Definition
totals in a contingency table, outside the body of a table
Term
measure of association
Definition
single number that expresses the strength and often the direction, of a relationship. It condenses info about a bivariate relationship into a single number
Term
control variable
Definition
a "third" variable that shows whether a bivariate relationship holds up to alternative explanations
Term
partials
Definition
in contingency tables for 3 variables, tables that show the association between independent variables and dependent variables for each category of the control group
Term
elaboration paradigm
Definition
system for describing patterns evident among tables when a bivariate contingency diploma is compared with partials after the control variable has been added
Term
replication pattern
Definition
pattern in the elaboration paradigm in whic hthe partials show the same relationship as in a bivariate contingency table of the independent and dependent variable
Term
specification pattern
Definition
pattern in the elaboration paradigm in whic the bivariate contingency table shows a relationship. One of the partial tables shows the relationship, but other tables do not
Term
interpretation
Definition
pattern in the elaboration paradigm in thich the bivariate contingency table shows a relationship but the partials show no relationship and the control variable is intervening in the causal explanation
Term
explanation paradigm
Definition
pattern in the elaboration paradigm in which the bivariate contingency table shows a relationship but the partials show no relationship and the control variable occurs prior to the independent variable
Term
suppressor variable pattern
Definition
pattern in the elaboration paradigm in which no relationship appears in a bivariate contingency table but the partials show a relationship between the variables
Term
statistical significance
Definition
way to discuss the likelihood that a finding or statistical relationship in a sample is due to the random factors rather than due to the existence of an actual relationship in the entire relationship
Term
level of statistical significance
Definition
set of numbers researchers use as a simple way to measure the dress to which a statistical relationship results from a random factors rather than the existence of a true relationship among variables
Term
type 1 error
Definition
logical error of falsely rejecting the null hypothesis
Term
type 2 error
Definition
logical error of falsely accepting the null hypothesis
Term
incentive
Definition
a general term for the remuneration given to research participants, often in the form of cash
Term
selective transcription
Definition
transcription technique in qualitative interviews where only the parts that are deemed relevant are transcribed
Term
informant
Definition
general term that is used to refer to individuals who participates in qualitative research projects
Term
introducing questions
Definition
qualitative interviews, this refers to questions that are general opening questions in which the interviewee is prompted to give their account of a situation or experience
Term
follow-up questions
Definition
refers to questions that are asked in qualitative interviews to get additional description about topics just discussed by the interviewee
Term
specifying questions
Definition
qualitative interview questions that ask to get more detailed descriptions about specific aspects of the interviewees description
Term
probing questions
Definition
qualitative interviews, refers to types of questions used by an interviewer to expand on incomplete points they raised
Term
direct questions
Definition
in qualitative interviews, questions usually introduced bu the interviewer towards the end in order to address specific questions that may not have been covered
Term
structuring questions
Definition
questions used in qualitative interviews to keep the interview on track if it has gone off topic or to keep the interview moving along
Term
interpreting questions
Definition
in qualitative interviews, questions that are asked to ensure that the researcher is interpreting what the interviewee is saying as correctly as possible
Term
silence
Definition
a technique in qualitative interviews used to get interviewees to continue speaking
Term
interview guide
Definition
list of questions that a researcher wishes to address in the course of a qualitative interview
Term
moderator
Definition
refers to a trained facilitator used in focus group research who guides the focus group discussion
Term
groupthink
Definition
in focus group research, refers to people's natural desire to avoid conflict and lean toward group consensus, even when the opinion of the group does not reflect their own personal opinions
Term
devil's advocate
Definition
in focus group research, refers to a person whose role it is to argue against a dominant idea and who could introduce new questions and new ways of thinking into group so as to prevent the tendency towards group conformity
Term
ethnography
Definition
approach to field research that emphasizes providing a very detailed description of a different culture from the viewpoint of an insider of that culture in order to permit a greater understanding of it
Term
methodology
Definition
a collection of data collection and analysis approaches that are linked together through an overarching theoretical orientation
Term
naturalism
Definition
principle that researchers should examine events as they occur in natural, everyday, ongoing social settings
Term
field site
Definition
the one or more natural locations where a researcher conducts field research
Term
complete observer
Definition
in field research, when a researcher only observes the study group without participating in their activities
Term
complete participant
Definition
in field research when a research fully participates in all aspects of the study groups activities as though a member
Term
semi-participant
Definition
refers to the role of a researcher in field research when they participate to some dress in group activities but not as a full member
Term
gate keeper
Definition
someone with the formal or informal activity to control site access
Term
covert observer
Definition
in field research, refers to a researcher who is secretly observing a group without the group knowing
Term
overt observer
Definition
in field research refers to a researcher who is studying a group with their full knowledge
Term
attitude of strangeness
Definition
a technique in field research in which researchers study a field site by mentally adjusting to see it for the first time
Term
go native
Definition
what happens when a researcher in the field get overly involved, loses all objectivity and becomes like the subjects
Term
normalize social research
Definition
field research techniques to make subjects feel more comfortable with research process and researchers presence
Term
exchange relationship
Definition
develop in the field, with small tokens or favours excluding deference and respect are exchanged
Term
appearance of interest
Definition
field research technique in which researchers maintain relations in a field site by 'pretending' to be interested in activities of subjects
Term
hotted notes
Definition
what a researcher inconspicuously writes in the field site on whatever is convenient in order to 'jog the memory' later
Term
direct observations
Definition
notes taken during field research to include all details of what observed/heard on a field site
Term
analytical memos
Definition
the written notes a qualitative researcher takes during data collection and afterwards to develop ideas/concepts/themes/generalization
Term
credibility
Definition
one aspect of trustworthiness
- how much truth results have
Term
member-checking
Definition
a way of establishing the trustworthiness of a criterion
- members are consulted about interpretations and conclusions
Term
prolonged engagement
Definition
when a researcher remains int he field long enough to make informed conclusions, exposed to variety of settings and develop rapport
Term
negative case analysis
Definition
a way of establishing the trustworthiness of criterion by closely examining the cases that deviate from the dominant pattern
Term
participatory action research
Definition
a research method that removes the researcher from the centre of power and involves the community members in the project
Term
transferability
Definition
the component of establishing, trustworthiness in qualitative research that is concerned with how generalizable findings are
Term
thick description
Definition
used to evaluate transferability of a qualitative study through researchers detailed notes
Term
dependability
Definition
aspects of establishing trustworthiness of qualitative data in which data are assessed by how likely it would be attained in a repeat of a study
Term
external audit
Definition
technique for establishing dependability and confirmability wherein researchers outside of study examine data to see if they would reach the same conclusion
Term
trustworthiness
Definition
alternative set of criteria to assess the reliability and validity
Term
confirmability
Definition
component of establishing trustworthiness that relates to the extent to which findings are value-free
Term
audit trial
Definition
technique for establishing trustworthiness criterion of confirmability by collection detailed and transparent qualitative data
Term
reflexivity
Definition
technique for establishing confirmability where the researcher is self-aware of their influence and potential bias
Term
guilty knowledge
Definition
in field research when a researcher learns of illegal immoral or unethical actions in a field site that is not widely known
Term
comparative research
Definition
research that employs any type of data analysis method but is concerned with comparing two or more units, such as countries or cultures
Term
primary source
Definition
qualitative data or quantitative data used in historical research. It is evidence about past social life or events that was created and used by the persons who actually lived in the historical period
Term
secondary source
Definition
qualitative data and quantitative data used in historical research. Info about events or settins is documented or written later by historians or other who did not directly participate in the events or settings
Term
running records
Definition
a special types of existing statistics research used in historical reserach because the files, records or documents are maintained in a relatively consistent manner over a period of time
Term
recollections
Definition
the words or writings of people about their life experiences after some time has passed. The writings are based on a memory of the past, but may be stimulated by review of past objects, photos, personal notes or belongings
Term
oral history
Definition
a type of recollection in which a researcher interviews a person about the events, beliefs or feelings in the past that were directly experienced
Term
narrative history
Definition
a type of writing about a historical setting in which the writing attempts to "tell a story" by following chronological order ,describing particular people and events and focusing on many colourful details
Term
external criticism
Definition
in historical research, a way to check the authenticity of primary sources by accurately locating the place and item of its creation
Term
internal criticism
Definition
how historical researchers establish the authenticity and credibility of primary sources and determine their accuracy as an account of what occurred
Term
equivalence
Definition
the issue of making comparisons across divergent contexts or whether a researcher living in a specific time period and culture, correctly reads, understands or conceptualizes data about people from a different historical era or culture
Term
lexicon equivalence
Definition
finding equivalent words or phrases to express the identical meaning in different languages or in the translation from one language to another
Term
back translation
Definition
a technique in comparative research for checking lexicon equivalence. A researcher translates spoken or written text from an original language, then the same text in the second language is independently translated back into the original language, and the two original language texts are compared
Term
contextual equivalence
Definition
the issue in historical-comparative research of whether social roles, norms or situations across different cultures or historical periods are equivalent or can be compared
Term
conceptual equivalence
Definition
in historical-comparative research, the issue of whether the same ideas or concepts occur or can be used to represent phenomena across divergent cultural or historical settings
Term
measurement equivalence
Definition
in historical-comparative research, creating or locating measures that will accurately represent the same construct or variable in divergent cultural or historical settings
Term
qualitative content analysis
Definition
an approach to analyzing text which involves the coding of themes, their patterns and linkages
Term
summative content analysis
Definition
a qualitative type of content analysis that uses both manifest and latent codes, and is most closely related to quantitative content analysis
Term
conventional content analysis
Definition
qualitative approach to content analysis in which the researcher develops themes during the coding process
Term
directed content analysis
Definition
a type of qualitative content analysis that begins with predetermined codes derived from theory
Term
discourse analysis
Definition
a type of qualitative analysis of text that focuses on how knowledge and meaning are created through the use of language
Term
open coding
Definition
a first coding of qualitative data in which a researcher examines the data to condense them into preliminary analytical categories or codes for analyzing the data
Term
axial coding
Definition
a second coding of qualitative data after open coding. The researcher organizes the codes, develops links among them and discovers key analytical categories
Term
selective coding
Definition
a last pass at coding qualitative data in which a researcher examines previous codes to identify a core theme around which the remaining codes will fit
Term
concept map
Definition
a visual illustration of the relationship among themes that emerge from qualitative data
Term
analogy
Definition
a statement that two objects, processes or events are similar to each other
Term
successive approximation
Definition
a method of qualitative data analysis in which the researcher repeatedly moves back and forth between the empirical data and the abstract concepts, theories and models
Term
illustrative method
Definition
a method of qualitative data analysis in which a researcher takes the concepts of a social theory or explanation and treats them as empty boxes to be filled with empirical examples and descriptions
Term
empty boxes
Definition
a name for conceptual categories in an explanation that a researcher uses as part of the illustrative method of qualitative data analysis
Term
triangulation
Definition
a general term that refers to mixed methods research
Term
mixed methods
Definition
in general, simply refers to when more than one research method is used to address a research question. Also often refers specifically to when qualitative and quantitative methods are used together in a single project
Term
monostrand design
Definition
a research design using a single research method. The opposite of mixed methods design
Term
multi-method research
Definition
an approach of using more than one quantitative method or more than one qualitative method in a single research project
Term
institutional ethnography
Definition
a specific methodological approach where, from a Marxist perspective, the discourse of key texts is analyzed along with ethnographic techniques to examine how relatively powerless people are :structured" by organized
Term
priority
Definition
in mixed methods research refers to when a researcher has a preference for a quantitative or qualitative method to be considered the primary technique with other methods used as supplementary
Term
sequence
Definition
in mixed methods research refers to the order for different parts of a mixed methods project are collected in stages
Term
sequential data collection
Definition
refers to when data for different parts of a mixed methods project are collected in stages (not at the same time)
Term
concurrent data collection
Definition
in mixed methods research refers to when qualitative and quantitative data are collected at the same time
Term
sequential data analysis
Definition
refers to when first part of a mixed methods project is analyzed prior to the next stage or a mixed methods study
Term
concurrent data analysis
Definition
in mixed methods research, refers to when qualitative and quantitative data are analyzed at the same time
Term
mixed method sampling
Definition
refers to the sampling decisions that must be made at the qualitative and quantitative portions of a mixed methods study
Term
epistemic prioritization
Definition
refers to when the results of quantitative findings are given priority in mixed methods research, particularly when contradictory findings are discovered between the qualitative and quantitative portions of the study
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