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Clothing-Unit 2
Unit 2
41
Marketing
10th Grade
03/11/2010

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Cards

Term
What are 4 things that have influenced fashion throughout history?
Definition
Trade, religion, technology and politics.
Term
What fabrics came from the Orient to Europe in the middle ages?
Definition
silk and damask
Term
How did the industrial revolution change fashion?
Definition
Created machines that made clothing less expensive, and more plentiful.
Term
What is the first synthetic fiber- created in 1910
by a French chemist?
Definition
Rayon
Term
What is Fashion?
Definition
A particular style that is popular at a given time.
Term
What is style?
Definition
Style refers to the characteristics that distinguish one item of clothing from another.
Term
What does it mean when people refer to a "classic"?
Definition
A classic is a certain style that stays around for a long time ie:bluejeans,navy blazers,white shirts etc.
Term
What is a "fad" ?
Definition
Styles that are popular only for a short time. "Here today and gone tomorrow"
Term
What is avant garde ?
Definition
A french expression that means ahead of fashion clothes that are daring and unconventional.
Term
What is retro ?
Definition
Retro refers to styles that revive trends from the past.
Term
what are the stages of the fashion cycle?
Definition
Introduction stage, growth stage, maturity stage, and decline stage.
Term
What is the introduction stage?
Definition
When a style first enters the fashion scene.It is usually a designer garment and worn by the rich.
Term
Describe the growth stage.
Definition
Interest in the fashion builds and variations are sold at more reasonable costs. Fashion stores sell the styles.
Term
Describe the maturity stage.
Definition
Everyone is wearing the styles, they are available almost everywhere for a reasonable price.
Term
Describe the decline stage.
Definition
The style starts to look out of date and sales start to decline, prices decline.
Term
What are "fashion swings" ?
Definition
Changes in details like skirt length, tie and lapel width.
Term
What is a "fashion house"?
Definition
High fashion designers with their own company that create clothing in their own name.
Term
What is the first step in the design process?
Definition
Design begins with the designers idea which comes from an inspiration.
Term
What does haute couture mean?
Definition
" high dressmaking" refers to original designs from name designers that are one of a kind and very expensive.
Term
Who is considered to be the father of modern fashion?
Definition
Charles Worth.
Term
How did World War II affect fashion?
Definition
French fashion houses closed during the war,allowing American designers to become important.
Term
What is "designer ready to wear?"
Definition
Also called "pret-a-porter" they are expensive name designer clothing that is mass produced instead of being
made for each customer.
Term
what is a "pret"?
Definition
When the French fashion houses show their new lines of designer "ready to wear" usually twice a year.
Term
What is licensing?
Definition
When a designer gives permission for their name to be used on a line of products,ie. sunglasses, perfume, beauty products.
Term
Who was famous for bias cut dresses in the 1930's?
Definition
Madeline Vionnet
Term
What are CocoChanel's signature styles?
Definition
The little black dress, trousers for women, suits, pearls and chains.
Term
Who introduced shocking pink and used surrealistic art as an inspiration?
Definition
Elsa Shiaperlli
Term
Who introduced the new look in 1947?
Definition
Christian Dior
Term
Who introduced the mod look of the 60's and started hot pants?
Definition
Mary Quant
Term
Who brought fashion to the masses with designer jeans in the 1970's?
Definition
Calvin Klein
Term
Whose designer line is called Polo?
Definition
Ralph Lauren
Term
What is Liz Claibourne's contribution to fashion?
Definition
Collections for the working woman of the 80's.
Term
What is the textile industry?
Definition
Companies that make fiber and fabrics.
Term
What are "forecasting services?"
Definition
Companies who help predict colors, fabrics and fashion trends up to two years ahead.
Term
What are gray goods?
Definition
Fabrics that have not been dyed yet.
Term
What do textile converters do?
Definition
Dye,print and finish grey goods.
Term
What is a croquis?
Definition
The rough sketch made by a designer,before the design is finalized.
Term
What is a sloper?
Definition
A basic pattern that the pattern maker uses to make the pattern for each design.
Term
What fabric is used to make the first pattern?
Definition
Muslin.
Term
Who was the first designer to have their own perfume?
Definition
Charles Worth.
Term
What is the new look?
Definition
A fitted bodice and full skirted look that was popular after 1947
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