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Chapter 4
Demand
17
Economics
12th Grade
11/16/2010

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Term
Demand
Definition
The desire to own something and the ability to pay for it.
Term
Law Of Demand
Definition
Consumers buy more of a good when its price decreases, and less when its price increases.
Term
Substitution Effect
Definition
When consumers react to an increase in a goods price by consuming less of that good and more of other goods.
Term
Income Effect
Definition
The change in consumption resulting from a change in real income.
Term
Demand Schedule
Definition
A table that lists the quantity of a good a person will buy at each different price.
Term
Market Demand Schedule
Definition
A table that lists the quantity of a good all consumers in a market will buy at each different price.
Term
Demand Curve
Definition
A graphic representation of a demand schedule.
Term
Ceteris Paribus
Definition
A Latin phrase that means "All other things held constant."
Term
Normal Good
Definition
A good that consumers demand more of when their income increases.
Term
Inferior Good
Definition
A good that consumers demand less of when their income increases.
Term
Complements
Definition
Two goods that are bought and used together.
Term
Substitutes
Definition
Goods used in place of one another.
Term
Elasticity Demand
Definition
A measure of how consumers react to a change in price.
Term
Inelastic
Definition
Describes a demand that is not very sensitive to a change in price.
Term
Elastic
Definition
Describes a demand that is very sensitive to a change in price.
Term
Unitary Elastic
Definition
Describes a demand whose elasticity is exactly equal to 1.
Term
Total Revenue
Definition
The total amount of money a firm receives by selling goods or services.
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