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Chapter 3
Definitions
13
Insurance
Professional
10/03/2011

Additional Insurance Flashcards

 


 

Cards

Term
COMPETITION
Definition
The effort of two or more parties acting independently to secure the business of a third party by offering the most favorable terms.
Term
STRATEGIES
Definition
Large-scale action plans for interacting with the business environment in order to achieve long-term goals.
Term
MISSION
Definition
An organization's purpose or ins fundamental reason for existence.
Term
GOALS
Definition
Major planning components that are the target or end result that an organization wishes to achieve.
Term
COMPETITIVE ADVANTAGE
Definition
A significant edge over the competition in dealing with competitive forces.
Term
SWOT ANALYSIS
Definition
A method of analyzingt an organization's competitive situation that invovoles assessing organizational strengths, weaknesses, opportunities and threats.
Term
MARKET POSITIONING
Definition
The act of designing a set of meaningful differences to distinguish as insurer's products from the competitors' products so that the insurer's products occupy a distinct and valued place in the market.
Term
MERGER
Definition
The combining of two or more companies into one organization.
Term
ACQUISITION
Definition
The purchase of all or party of one organization by another
Term

STRATEGIC BUSINESS UNIT

 

(SBU)

Definition
A division within an organization that is defined for the purpose of measuring that diviion's productivity.
Term
ZERO-BASED BUDGETING
Definition
An internal process in which each business unit begins with no debt or credit. Each unit begins every fiscal year new with no balance in the budget.
Term
RETENTION
Definition
The percentage of policies that are renewed at an anniversary
Term
PERSISTENCY
Definition
A measurement of retained polcies over a long period of time
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