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| obtaining positive agreement from the customer to buy |
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| things a customer does or says to indicate a readiness to buy |
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| initial effort to close the sale |
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| encourages a customer to make a decision between two items |
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| used when a product is in short supply or when the price will be going up in the near future |
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| method in which you ask for the sale |
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| special services will overcome the obstacle or problem to close the sale |
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| involves the strategies businesses use to stay close to their customers |
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| selling additional goods or services to the customer |
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