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Definition
| The intention to reach a goal |
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| the presence or introduction of harmful substances into the air causing disease, allergies or damage to humans, plants,animals or the built environment |
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| something has a thing the business owns, it has a value |
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Definition
the average profit for the year as a percentage of the original investment.
average rate or return= average return per annum/initial investment x 100 |
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Definition
a tool for analyzing the contribution made by each product in a business product portfolio
it plot each products position according to its market share andnrate of growth of the market |
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Definition
| the consumers perception of the brand, its character qualities and shortcomings. it is developed over time and operates as a consistent theme through advertising campaigns. |
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Definition
| a diagrammatic representation of the costs and revenue for a product it plots total cost against total sales revenue showing the break even point where they cross |
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Definition
a stock of raw materials held in reserve to protect the production process for unforeseen
shortages |
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Definition
| a detailed statement of how the business intends to operate either at start up or during a given period of time. business plans are based of forecasts and so cover onlu a short time |
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Definition
| money that the business has in cash or at the bank |
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Definition
| money received by the business from its operations or investments |
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Definition
| money paid out by the business to fund its operations or investments activities |
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Definition
| maintaining control by keeping authority at the senior levels of the organisation |
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Definition
| the line through the hierarchy that shows who is responsible for whom from top to bottom of an organisation |
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Definition
| the money spent by a business on goods and services |
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Term
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Definition
| the amount that remains in the account at the end of an accounting period |
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