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| 1896 experimented with radio transmitters and recievers.Sent radio across the Atlantic using beeps of morse code |
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| Led RCA (Radio Corporation of America) appeared on live tv at the 1939 Worlds Fair. First time major news event was covered on tv. |
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| Helped amplify Radio waves. Named it Audion, Advanced radio. Invisible Empire. |
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| 14 when he built a regeneration circuit. Helped FM radio, worked with Sarnoff. |
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| Developed image dissector, a device for taking pictures.American Telco was his company, technically was the inventor of TV. |
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| Cable Tv Consumer Protection and Competition Act of 1992 |
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| Broadcasters were instructed to chose 'must carry' or ' retransmission content' |
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| a visualization of the format of a radio stations sound hour. When what should play. |
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| LMA- Local Marker Agreement |
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| Arrangement whereby a company that owns one radio staion can manage the assets of another station without violating the FCC ownership rules. |
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| The Big Dish Direct to home |
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| All radio stations in the US had to be licensed. This would assign wavelengths and time units, but interference became a problem. |
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| Individuals could not own frequencies, could be licensed to use them. |
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| Communications Act of 1934 |
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| This act replaced the original Federal Radio Commission, which was used to enforce the Radio act of 1927. It replaced the FRC with the seven member Federal communications commission. |
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| Corporation for Public Broadcasting |
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| Organization that runs everything- Quasi governmental orginization whose key role is to provide a funding mechanisim for individual public broadcasting stations, nut not subjext to influence or favoritisim. |
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| The number of people who subscribe to a satellite or cable channel and fail to renew their subscriptions. |
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| DARPA- Defense Advance Research Projects Agency Network |
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| Created by the federal government in 1958 to track and develop new technologies for the DOD |
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| ARPANET-Advanced Research Projects Agency Network |
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| Launched by a team of engineers at UCLA for computer-to-computer communications among researchers working on defense related projects at universities research centers. Started as an inranet then went to an internet. |
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| URL- Uniform Resource Locator |
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| The unique address of an internet site |
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| Frequency (# of times aired) X reach (% of target audience) |
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| Specific group of people the radio or TV program is trying to attract |
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| A local Radio or TV station that has contractual relationships with a network |
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Representation of its original form
-Picture
-Sound
-Video Recording- DVR |
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| Process of changing one form of energy into another. Readable by us. Talking on the phone, watching tv, listening to an ipod. |
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| Analog information is converted to digital pattern of zeros and ones. Like a piece of paper we scan, gets decoded so we can read it. |
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| Sights, sounds, and noises we can see, hear and make, the pattern of vibrations, vibrations and fluctuations a sound or image creates. Measured in waveforms. A unique footprint. |
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| Enviornment, pitch, all the other items that make noises. |
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| lighting, amount of information, what's in the video. |
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| Footprints of an oscillation that we use to visualize it is known as its waveform. |
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| Video representation of a wave, measured by electronic equipment. |
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| Number of waves that pass a given point at a given time. Measured in hertz. High frequency Short waves. |
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| a wave that is measured by its height or depth. Low amplitude are long waves (loud) |
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| the distance between two corresponding points on a wave. |
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| How well something can be recorded and played back, on a radio that is capable of receiving it and reproducing it. How much sound are you really hearing? |
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| Eliminates indiscernible frequencies. MP3 |
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| Software analyzes pixels in each frame of video. Pixels are compressed by bunching similar ones together in larger blocks. |
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| compression/decompression technology- coder or decoder |
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| 4 units wide by 3 units high. 525 scan lines. 2 fields= one frame * the flip book. 30 frames= one second. |
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| 16 units by 9 high. 480 to 1080 lines of resolution. Series of zeros and ones. Read like a book from left to right. |
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| hair thin strands of pure glass, little signal loss, don't radiate energy that cause noise or interference, small and lightweight. |
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| Range of all possible frequencies. Anything wireless such as am,fm, microwaves, tv, portable phones, etc. |
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| ATSC- Advcanced TV Standards Committee |
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| Group of experts that oversee digital transmission over terrestrial broadcast stations ( cable satellite) Digital conversion,HD standards, Audio, video compression |
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| Limited advertising, stations should air atleast 3 hours of childrens programming per week. Each show - atleast 30 minutes. Regularly scheduled 7am to 10 pm. |
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| Federal COmmunication Commission |
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| Five person commission. Functions as an executive agency. Does licensing and applications. Conducts investigations and analyzes complaints. |
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| Discriminated against African Americans. In Jackson Mississippi. FCC said citizens complaint didn't have legal standing. 10 years to decide who the permanent licensee was. |
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| All Stations, commercian and non commercial must maintain. |
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| Political access. Equal oppurtunity act. Licensees permit is a person running for political office where they must offer the same amount of time. Excludes Newscasts, news interviews, news documentaries, on the spot news coverage. |
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| DMCA- Digital Millenium Copy Right Act |
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| Law that helped put napster out of business. Protects copyrights on internet. |
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| Seven deadly words on radio. Complaint made by citizen about content aired on wbia in NY. FCC decreed that the station breeched rules. Pacifica appealed. 10 year old exposed. |
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| any communication that exposes a person up to contempt, hatred, ridicule, or scorn. It ruins reputation of a person, not their character. |
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| licensed to conservative minister who attacked cook an author. Red Lion invoked first ammendment, cook should have recieved equal rebuttal time (Fairness Doctrine) |
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| Publication of private information. Commercial explotation of an individuals name or likeness, the revealing of intimate information. |
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| Material that is published that puts the individual in a false light, It is fale, lies. |
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| FTC- Federal Trade Commission |
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| Protect consumers and competitors from unfair and deceptive advertising. |
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| A work of authorship, original, fixed in a tangible medium. |
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| symbol, word, or color ( bestbuy etc) |
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| Professional Codes of Conduct |
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| Written statements of the principle that guides general behavior. Rules and guidelines. |
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| reflects society's norms avout what is morally right and wrong. |
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| Desisions based on the greatest good for the greatest number. Giid over evil |
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| Act in a way that is best for yourself. |
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| ethical person should perform only the behaviors that he or she would like everyone else to do. |
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| Individual is shaped by his or her culture: knowledge, beliefs, behavior. |
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| Allows specific rules to be broken if overall purpose is for common good. |
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| Media are said to cause change in human attitudes and behavior. |
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| two or more events that appear in a systematic way |
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| experiment, survey, content analysis, meta-analysis |
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| Concentrates on media content. itemizes the number of times a certain item of interest appears within (blood,victim, gun) |
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| Two types Lab which is highly controlled, two or more groups each treated differently. |
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| outside of lab, not as controlled, two or more groups, each group is treated differently. |
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| Audience answering set of predetermined questions. |
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| Examines many different studies. Provides overview of research done and capsulizes major findings. |
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| Mass communicated messages penetrated and caused specific reactions to audience |
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| argues that the influence from a mass media message on individuals is limited or even trivial |
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| Much learning takes place through observing and modeling behaviors of others. |
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| Influence peoples perceptions and attitudes and values about the world. The more they watch the more they believe is real. |
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| Primarily news media to determine what issues people think are important to their community and personal well-being |
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| Uses and Gratifications Theory |
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| Why people watch what they do and what it does for them. |
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