Shared Flashcard Set

Details

Broadcast and New Media Final
Things
58
Communication
Undergraduate 3
12/09/2013

Additional Communication Flashcards

 


 

Cards

Term
-92% of employers use social media to recruit
-profanity and typo free
-professional picture with only you
-do not allow complete public access unless you know you'll NEVER slip up
-Google yourself to be sure
Definition
1. How (and Why) to look professional on social media.
Term
-e-Books are popular, but starting to level out.
-books will not go out of style, study says. readers like the feel, collecting them on shelf
-newspapers and magazines shifting to online. Not as collectable as books
Definition
2. Where is the Print industry going?
Term
-engagement and virality drop significantly
-businesses using them wrong, such as for promotional campaigns which have low engagement
-Facebook blames abuse of hashtags because of memes
Definition
3. Facebook hashtags aren't very effective, study says.
Term
Actuality
Definition
Audio or video recordings of interviews or events.
Term
Enterprise
Definition
The effort by a single reporter or photojournalist to research, report, shoot, & compose a story.
Term
E-tablet
Definition
Easily portable electronic tablet with interactive internet capabilities
Term
FTP sites
Definition
File Transer Protocol. Can be used to automatically search and transfer files that fall into a desired topic.
Term
Podcast
Definition
A spoken story recorded and available for download.
Term
Push or Pull
Definition
Description of direction in a media transaction. Media agencies push information to viewers; viewers pull data from online resources.
Term
Smart phones
Definition
Mobile handsets with easy Internet capability and large viewing screens.
Term
Social Media
Definition
Terms describing sits like Facebook and Twitter that are user-generated interactive home pages.
Term
Sound bite
Definition
A portion of an actuality recorded interview that is scheduled for use in a spoken or video news story. (AKA: Sound pop)
Term
User-generated content
Definition
Describes sites such as YouTube or Wikipedia that allow posting of original video or archival material.
Term
Elliptical Sentence
Definition
A sentence fragment designed to mimic speech patterns. (May be missing subjects or verbs)
Term
Nested phrase
Definition
Mid-sentence phrase that breaks up the continuity of the sentence elements, usually the subject and verb.
Term
Pronouncer
Definition
The phonetic spelling of a word in a spoken story.
EG:
Pitarakis (pea-dar-A-KEES)
Term
Active Voice
Definition
Verb form in which the entity or person responsible for the action precedes the verb.
Term
Attribution
Definition
A crucial phrase that reveals the source of your information for a news story.
Term
Passive Voice
Definition
Verb form in which the thing or person responsible for the action follows the verb.
Term
Reader
Definition
A story--usually under 40 seconds--read by the newscaster without actualities or remote reports. (This is the most frequently used broadcast format)
Term
Breaking news
Definition
An unexpected event that requires coverage.
Term
Cliché Lead
Definition
A lead sentence that relies on tired or trite phrasing.
Term
Common wisdom
Definition
A generally accepted account of something, usually without scientific proof.
Term
Exception Lead
Definition
A lead sentence for focuses on an unexpected turn of events.
Term
Feature or Soft Lead
Definition
A lead sentence for a story that does not involve timely or deadline information.
Term
Folo Lead (for follow up)
Definition
A lead sentence that advances and updates the information of a new or breaking lead.
Term
Immediacy Cue
Definition
Word or phrase that adds a heightened sense of urgency to a story. (Examples would be "This just in" or "at thing moment."
Term
Intensity Lead
Definition
A lead sentence that emphasizes the story impact and offers little information.
Term
Irony
Definition
A narrative device that focuses on the opposite of the expected result or meaning.
Term
Perspective Lead
Definition
A lead sentence that relates the current story to previous events or trends.
Term
Relax Lead (for reaction)
Definition
A lead that emphasizes the responses of persons or groups to previous stories.
Term
Segue
Definition
A transition. On news, the segue lead ties a story to the preceding story.
Term
Payoff
Definition
A story written to delay a crucial element or explanation
Term
Scope
Definition
A paragraph or sentence that explains the breadth of the story or how many persons or how large an area will be affected.
Term
Why or what graph
Definition
A paragraph or sentence that explains the change that is at the core of this story. It also may answer a question raised by the story.
Term
Ambient sound
Definition
Recorded sound that is not part of an interview. (AKA: NAT sound, wild sound, background, or BG sound.)
Term
Bite
Definition
The recorded interview portion that has been pulled for use in a news story. (AKA: cut or sound pop)
Term
Tag
Definition
A portion of copy, usually short, that follows an actuality or soundbite and ends the story. (AKA: outro)
Term
Writeup
Definition
The broadcast script sentence immediately preceding a bite. (AKA: lead-in, intro, throw line, the walk-up, ramp-up, I.D.)
Term
Back-to-back
Definition
When soundbites from separate sources are edited together and are used without any narration track or writeup.
Term
Cold writeup
Definition
When a soundbite is inserted into a story without any introduction or identification of the speaker.
Term
CG
Definition
computer-generated text made up of letters and numbers that either are superimposed over video, a still, or a colored background. (AKA: super, key, subtitle, or lower third)
Term
Copy block
Definition
The right half of the page that contains the words to be read by the newscaster. Newswriting systems convert this to the narrow copy stream needed for the teleprompt.
Term
Intertitles
Definition
Short text block centered over a full screen color background. Often used as a narrative device rather than a data display.
Term
OTS
Definition
For 'Over the shoulder.' This refers to topic boxes keyed into the corner of the screen behind the news reader. These boxes are graphics and often have CG text to add information.
Term
Production cues
Definition
Script markings in the director's column of a script page that indicate places where there is a camera change or where to insert video or graphics.
Term
Reveal
Definition
A sequence of CG text pages that, when changed in succession, gives the impression that lines of copy are being added one at a time.
Term
Clip
Definition
A single unedited video shot.
Term
Continuality
Definition
The orderly flow of images for any location, action, or time period in a video sequence.
Term
CU
Definition
Close-up. This would be a person framed from the chest up.
Term
ECU
Definition
Extreme close-up. Tight shot that frames a face from chin to forehead.
Term
High angle/low angle
Definition
Shots in which the camera is moved above or below the eyeline to provide a different perspective.
Term
Jump cut
Definition
A sudden visual jerk in the image at the edit point of two shots that have very similar but not identical pictures. Two medium shots of the same subject might jump if taken from the spot.
Term
LS
Definition
Long shot. A shot giving the sense of depth to a scene within the frame.
Term
MS
Definition
Medium shot. Two human figures framed from feet to top of the head.
Term
NAT sound
Definition
Ambient audio synced to the video. It can be used as part of the story-telling process.
Term
POV
Definition
Shot that provides views with a view as might be seen by a person involved in the action.
Term
Reax
Definition
Usually a CU, where the camera is turned on the face or faces of an event's on-lookers.
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