Shared Flashcard Set

Details

B L Squared
Business
17
Business
12th Grade
05/29/2008

Additional Business Flashcards

 


 

Cards

Term
Marketing
Definition
The process of developing promoting and distributing products or goods and serveices to satisfy customers needs and wants
Term

Marketing Mix

Definition

A combination of 4 basic marketing strategies known as the 4 p's product price place and promotion

Term
Product
Definition
a good or sefvice that any for-profit industry sells to its customers
Term
Planning
Definition
every employee becomes actively involved in the actions of the organization
Term
Organizing
Definition
consist of people whose specialized tasks are coordinate to contribute to the companys
Term
Promotion
Definition
any form of communication used and persuade people to buy products
Term
Service
Definition
intangible products such as tickets
Term
Entertainment
Definition

an activity that positivly consumes your time

Term
Profesional sports
Definition
organization where an athlete who has the will and abilty to earn an income for a particular sport
Term
Amateur Sports
Definition
Organization where the athletes dont get paid to play
Term
Recreational Sports
Definition
games that people play for fun
Term
Discretionary Income
Definition
money left to spend afer necessary expenses are paid
Term

Product Placement

 

Definition

the appearance of a product as a prop in a film or tv show in exchange for a free paid by the products advertising

Term

Niche

Definition
a type of marketing that focuses on a small target market of consumer who have very similar interests
Term

NCAA A national organization that governs college athletics and overseas important decisions pertaining to athletics

Definition
Term
Title IX
Definition
A law that bans gender descrimination in the schools that recieve federal funds
Term
target Market
Definition
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