-essential characters, which can be omitted?

-how do you tell the story visually?

related scenes that related thematically

Ex. willie James Howard lynching sequence

necessary for grant proposals

-guies the making of the film

-keeps everyone involved in the making of the film

aware of the film is about

Seven steps to developing a creative

concept

Define:

communication problem

target audience

objective

strategy

content

appropriate medium

concept

CTOSCAC

demo

parody

celebreties

comparison

story

humor

shock

sex 

music

testimonials

suspense

mini drama

graphic effects

plot

character (2 most imp)

diction

thought

spectacle

melody

narrative spine

train

element of the story that drives your film forward

from beginning to end

introduce main character

introduce supporting characters

establish a task, a goal

establish an obstacle

create conflict, suspense, tension

end with a reversal or setback 

complicate the predicament of the main character

introduce a sub plot

introduce subordinate characters

create an overwhelming need for final resolution

end with a new level of crisis

intensify the problem

close the subplot by resolving it into the main plot

create an ultimate reversal or a setback in the predicament of the main character

bring about a denouement or resolution of the setback 

triumph of the hero