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1 The Importance of Service
Chapter 1
22
Culinary Art
12th Grade
09/29/2013

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Cards

Term
Busy Bees
Definition
Guests who patronize the restaurant who are too busy with work and or family responsibilities to find time to find time to cook.
Term
Cater-to-me's
Definition
Guests who patronize the restaurant because they are not in the mood to cook.
Term
Celebrators
Definition
Guests who patronize the restaurant because they are not in the mood to cook.
Term
Competency
Definition
Serving food and drinks in the correct manner to the guests.
Term
Dependent Needs
Definition
A part of Maslow's Hierarchy.  They are needs that can only be met by someone else, not oneself. The first four needs of the hierarchy are dependent.
Term
80/20 Rule
Definition
Eighty percent of your business is obtained from 20 percent of your guests.
Term
Esteem Needs
Definition
The fourth in Maslow's Hierarchy of needs. Esteem is the way in which people perceive the individual, which in turn affects the individual's ego.
Term
Friendliness
Definition
A way in which individuals make their guests feel important by talking to them, and by using Maslow's theory to make them feel comfortable in the restaurant.
Term
Front of the House
Definition
A term referring to employees who work in direct contact with guests.
Term
Impulsives
Definition
Guests who patronize the restaurant who crave a menu item or are not in the mood to cook a meal.
Term
Love and Belonging Needs
Definition
The third in Maslow's Hierarchy of needs. This need deals with the fact that indiiduals must belong or be accepted by their peers.
Term
Maslow's Hierarchy
Definition
A series of five needs that humans must satisfy. Before moving to a higher need, the lower need must be satisfied.
Term
MBWA
Definition
Management By Walking Around
Term
Physiological Need
Definition
The first in Maslow's Hierarchy of needs. Physiological needs deal with food, water, sex and sleep.
Term
Safety
Definition
A need to feel secure that the restaurant patron will not be robbed and that the food will be prepared in a sanitary environment governed by health department requirements.
Term
Self-Actualization
Definition
The 5th of Maslow's Hierarchy of needs. Self-actualization comes from the individual, after the dependent needs have been met.
Term
Service
Definition
Competency and friendliness combined.
Term
Service Person
Definition
The individual who has the responsibility of serving the guests their meals. Often this person is called a waitperson, server, or waitron.
Term
Shadowing
Definition
A method in which a new employee follows a trainer around and observes how to do the job.
Term
Socializers
Definition
Guests who patronize the restaurant who want to spend time with their family and or friends.
Term
Ubiquitous
Definition
Everywhere at the same time.
Term
Word of Mouth
Definition
The most potent form of publicity; this occurs when people tell other people about their experiences (whether good or bad) with the business.
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