Shared Flashcard Set

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Principles of design
N/A
25
Computer Science
12th Grade
02/01/2013

Additional Computer Science Flashcards

 


 

Cards

Term
Alignment                               
Definition
relationship of elements in a pattern or grid.
Term
Balance
Definition
determined by how elements are placed on a page.
Term
Symmetrical
Definition

 elements of the design are centered or evenly divided horizontally and vertically on a page.

 

Term
Assymetrical
Definition

off-center alignment created with an odd or mismatched number of elements.

 

Term
Radical
Definition
elements radiate or swirl out from a center point. 
Term
Contrast
Definition

the use of big and small elements, black and white text, squares, and circles.

 

a.    Adds emphasis to important information

b. Adds appeal

 

Term
Proximity/Unit
Definition
placing elements near each other to demonstrate their relationship to each other.
Term
Repition/Consistency
Definition

 repeating some aspect of the design throughout the entire layout.

 

a.    Aids navigation

 

b.    Improves readability

 

Term
White Space
Definition

negative or empty space between text and/or graphics.

 

a.    Gives a design breathing room.

 

b.    Smoothes transition between elements.

 

 

Term
Rule of thirds
Definition

visually dividing the page into thirds vertically and/or horizontally and placing the most important elements within those thirds

 

1.    Optical Center - the spot that the eye sees when it first encounters a page. It is slightly above and to the right of the mathematical center of the page.

 

2.    Z-pattern – the visual path the eye follows when looking at a printed page.

 

Term
Lines
Definition
used to organize information, simulate movement, lead the eyes and enhance a design
Term
Shapes
Definition
used to enhance a publication.
Term
Mass
Definition
used to define size, space, and create an impact.
Term
Texture
Definition
used to convey a “visual” sense of feel.
Term
Color
Definition

 can be used to

 

a.   Evoke emotion

 

                  i     Color themes can be used to set a tone or mood for the publication.

 

                  ii    Color themes

 

(a)   Calming colors – cool colors (blue, green and violet)

 

(b)   Exciting colors – warm colors (red, orange and yellow)

 

         (c)   Neutral colors - beige, ivory, taupe, black, gray, and white

 

b.   Add or detract attention – make design elements more or less noticeable.

 

c.   Create movement – make some colors stand out while others appear to recede.

d.         Lead the eye – lead the reader’s eye to certain elements in the design

Term
Color palette
Definition

a chart used to choose colors. Can be used to pick colors that will look good together in desktop publishing publications.

 

Term
Complimentary colors
Definition

colors that look good together to create a more visually appealing publication.

 

Term
Creating color on monitors
Definition

colors are created by mixing varying degrees of red, green and blue light.

Referred to as RGB (red, green, blue)

 Expressed as hexadecimals

Term
Creating color on printers
Definition

in the four-color printing process, color is created by layering cyan, magenta, yellow and black ink.

Referred to as CMYK (cyan, magenta, yellow and black)

 Expressed as percentages

 

Term
Color matching
Definition

the process of matching the colors produced on the computer screen to the colors that can be printed on paper using ink to ensure the printed publication looks as much like the on-screen publication as possible.

 

Term
Hue
Definition
a color
Term
Tint
Definition

a hue plus white

 

Term
Shade
Definition

a hue plus black

 

Term
Saturation
Definition
the amount of the hue used.
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