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Details Title: Channels of Distribution Description: Ch. 21 Marketing Essentials Total Flash Cards: 24 Created: 01/17/2007 09:22:55	To study from this set of flash cards, or to create your own your own study flash cards, register HERE. If you are already a registered user, CLICK HERE.
Cards Term Channel of Distribution Definition is the path a product takes from the producer or manufacture to the final user Term intermediaries Definition all the businesses involoved in sales transactions that move products from the manufacturer to the final user Term Intermediaries Definition all the business involved in sales transactions that move products from the manufacturers to the final user Term wholesalers Definition buy large quantities of goods from manufacturers, store the goods, and then resale them to other businesses Term Wholesalers Definition buy large quanties of goods from manufactures Term rackjobbers Definition are wholesalers that manage inventory and merchandising for retailers buy counting stock,filling it in when needed, and maintaining store displays Term drop shippers Definition own the goods they sell but do not physically handle the actual products Term Rack Jobbers Definition wholesalers that manage inventory and merchandising for retailers by counting stock, filling it when neede and mainting store displays Term retailers Definition sell goods to the final consumer for personal use Term Drop Shippers Definition own the goods they sell but do not physically handle the actual products Term brick and morter retailers Definition sell goods to the consumer from their own physcial stores Term e-tailing Definition online retailing Term Retailers Definition sell goods to the finall consumer for personal Term agents Definition acts as intermediaries by bringing buyers and sellers together Term direct distribution Definition occurs when the goods or services are sold from the producer directly to the consumer Term direct distribution Definition occurs when the goods or services are sold from the producer directly to the consumer Term direct distribution Definition occurs when the goods or services are sold from the producer directly to the consumer Term direct distribution Definition occurs when the goods or services are sold from the producer directly to the consumer Term indirect distribution Definition involves one or more intermediaries Term exclusive distribution Definition invloves protected territories for distribution of a product in a given geographic area Term intergrated distribution Definition a variation on exclusive distribtion is found in operations Term selective distribution Definition means that a limited number of outlets in a given area are used to sell products Term intensive distribution Definition involves the use of all suitible outlets to sell a product Term e-market place Definition online shopping location