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Business Ethics Ch. 2
N/A
5
Business
Undergraduate 3
02/09/2011

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Cards

Term
Public Issue
Definition
any issue that is of mutual concern to an organization and one or more of its stakeholders.
Term
Broad issues
Definition
impacts many companies and groups and of concern to a significant number of people
Term
Performance-expectations gap
Definition
stakeholder expectations are a mixture of people's beliefs and opinions about what constitues reasonable business behavior
Term
gap to grow
Definition
the larger the gap, the greater the risk of stakeholder backlash or of missing a major business opportunity
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